CRM Manager - Remote Work

BairesDev; Rio de Janeiro; Remote; BRL 502,000 - 836,000; Full time

Benefits offered by this job

Remote work

USD salary or local currency

Home office setup

Flexible hours

Parental leave

Growth opportunities

Job summary

BairesDev in Brazil is seeking an experienced CRM marketer to own the VIP Audiences & Experiences outreach, designing and automating multi-channel campaigns for high-value clients using Claude and other AI tools to drive meetings and revenue. You will build AI-assisted workflows, manage data enrichment, and report pipeline outcomes including accounts expanded and revenue influenced.

Daily use of outreach platforms and CRM systems like HubSpot or Salesforce is expected.

Qualifications

• 5+ years of experience in CRM, lifecycle marketing, or outbound marketing.
• In-house experience at a US-based B2B company; agency or contractor work does not qualify.
• B2B SaaS or tech services industry experience.
• Hands-on experience with outreach automation platforms such as Apollo, Clay, Lemlist, Reply.io, or equivalent.
• Daily, hands-on use of generative AI and LLM tools, with Claude strongly preferred; prompt engineering skills required.
• Experience with automation workflows using Zapier, n8n, or Make.com.
• Proficiency in a CRM platform such as HubSpot, Salesforce, or equivalent.
• Advanced proficiency in English.

Responsibilities

• Build and execute multi-touch outreach sequences across email, direct mail, and event follow-up for VIP account segments.
• Build and maintain AI-assisted automation workflows connecting outreach, CRM, and data enrichment tools.
• Use Claude as primary AI tool daily for outreach copy, contact research, account intelligence, and workflow logic.
• Track and report on pipeline outcomes including meetings booked, accounts expanded, and revenue influenced.
• Own data enrichment workflows, keeping VIP contact records accurate, current, and actionable.

Skills

CRM

Lifecycle marketing

Outbound marketing

English proficiency

Generative AI fluency

Prompt engineering

Outreach automation

Education

STEM or quantitative degree (Engineering, Math, Statistics, Economics, Data Science, Physics)

Tools

HubSpot

Salesforce

Apollo

Clay

Lemlist

Reply.io

Job description

At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

In this role, you'll own CRM execution for BairesDev's VIP Audiences & Experiences function, building and automating outreach sequences for our highest-value relationships across existing clients, former clients, and top-tier event audiences. Using Claude as your primary AI tool daily, you'll combine CRM expertise with generative AI fluency and automation workflows to generate measurable sales pipeline. This is an individual-contributor role reporting directly to the Director of VIP Audiences & Experiences, where your work translates directly into meetings booked, accounts expanded, and revenue influenced.

What You'll Do:

• - Build and execute multi-touch outreach sequences across email, direct mail, and event follow-up for VIP account segments.
• - Build and maintain AI-assisted automation workflows connecting outreach, CRM, and data enrichment tools.
• - Use Claude as primary AI tool daily for outreach copy, contact research, account intelligence, and workflow logic.
• - Track and report on pipeline outcomes including meetings booked, accounts expanded, and revenue influenced.
• - Own data enrichment workflows, keeping VIP contact records accurate, current, and actionable.

What we are looking for:

• - 5+ years of experience in CRM, lifecycle marketing, or outbound marketing.
• - In-house experience at a US-based B2B company; agency or contractor work does not qualify.
• - B2B SaaS or tech services industry experience.
• - Hands-on experience with outreach automation platforms such as Apollo, Clay, Lemlist, Reply.io, or equivalent.
• - Daily, hands‑on use of generative AI and LLM tools, with Claude strongly preferred; prompt engineering skills required.
• - Experience with automation workflows using Zapier, n8n, or Make.com.
• - Proficiency in a CRM platform such as HubSpot, Salesforce, or equivalent.
• - STEM or quantitative degree in Engineering, Math, Statistics, Economics, Data Science, or Physics; strong non‑STEM candidates with a demonstrable data or numbers track record also considered.
• - Advanced proficiency in English.

Nice to have:

• - Experience in B2B tech services, staffing, or nearshore companies.
• - Experience marketing to C‑suite or VP‑level audiences.
• - Background in marketing analytics, copywriting, or growth marketing.
• - Proficiency in Google Sheets.

How we do make your work (and your life) easier:

• - 100% remote work (from anywhere).
• - Excellent compensation in USD or your local currency if preferred
• - Hardware and software setup for you to work from home.
• - Flexible hours: create your own schedule.
• - Paid parental leaves, vacations, and holidays.
• - Innovative and multicultural work environment: collaborate and learn from the global Top 1% of talent.
• - Supportive environment with mentorship, promotions, skill development, and diverse growth opportunities.