Content Specialist

Ecoportal; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading safety engagement software firm based in Brazil is seeking a Content Specialist to join its marketing team. The role focuses on executing content strategy to create engaging and educational content across various channels. Ideal candidates will have a degree in marketing or communications, exceptional English fluency, and a strong grasp of SEO. The position offers a supportive culture with perks like flexible working hours and professional development opportunities.

Serviços

37-Hour Work Week & Flexible Working

Birthday Perk

End-of-Year Celebration

Professional Development

Wellness Support

Workplace Enjoyment

Qualificações

• Bachelor's degree in marketing, journalism, communications or similar.
• Exceptional fluency in English, spoken and written.
• Strong understanding of SEO and CRO copywriting.

Responsabilidades

• Execute content strategy to engage and educate customers.
• Create various types of content including blogs, case studies, and emails.
• Manage production of webinars and podcasts, including speaker engagement.

Conhecimentos

Written and verbal English fluency

SEO and CRO copywriting

Storytelling and technical writing

Communication skills

Managing events (Podcasts, Webinars)

Formação académica

Bachelor's or higher in marketing/journalism/communications

Descrição da oferta de emprego

ecoPortal health and safety engagement software helps organisations amplify workplace safety. We give leaders the data they need to create awe-inspiring safety cultures that ignite their team’s potential.

Engaged teams are the beating heart of industry-leading, odds-defying workplaces, and we’re committed to helping clients achieve that.

Our mission is simple: create engaged cultures and healthier environments for all.

Who we are

We’re a real tech success story, built from the ground up with a vision of transforming the health and safety industry as we know it.

Through our years, we’re anchored by our commitment to championing people. That commitment begins from the ground up... with our own team.

Our team culture is an organic creation built by our people, for our people. Differences are celebrated here, and we firmly believe that our diverse lived experiences work together to make us stronger as a whole.

The Opportunity

The Content Specialist is an exciting role in ecoPortal’s marketing team, directly contributing to our content strategy. You’ll be part of a team with big aspirations, changing perceptions of health and safety worldwide.

Ideal for someone who has:

• A Bachelors (or higher) Degree in marketing/ journalism/ communications or similar major.
• Exceptional written and verbal English fluency.
• A strong understanding of SEO and CRO copywriting.
• A flair for story-telling, with the ability to demonstrate technical writing.
• A passion for writing with an excellent eye for detail, grammar, brand tone and style.
• Experience in marketing in a tech and/or SaaS company is an advantage.
• An understanding of the buyer journey and how best to capture people's interest at each stage.
• Experience in managing Podcasts, Webinars and live content events.
• The ability to meet deadlines, be a self-starter and have a can-do attitude.
• Great communication skills, with the ability to liaise with both internal and external stakeholders regularly.

Key Responsibilities

• Execution of the company’s content strategy, with the aim of educating, engaging, entertaining and empowering people across the company’s full customer lifecycle.
• Be a driving force behind the execution of a broad range of top-notch content including ad campaigns, web copy, email marketing, blogs, case studies, webinars, event collateral, videos and more.
• Planning webinar and podcast series and managing all production aspects, from prospecting and inviting potential speakers to writing briefings and scripts and supporting the recording or live delivery.
• Creation of compelling monthly and quarterly newsletters, with ongoing performance tracking and a focus on finding new ways to improve engagement.
• Keep your finger on the pulse of what’s front of mind for professionals in the world of health and safety and use that to input on content and campaign idea generation.
• Support the Sales and Success teams by creating targeted collateral, emails, social posts and case studies to drive conversions and upsell opportunities;
• Support the company’s SEO initiatives, scope and create content that helps the company get found via organic traffic;
• Contribute to ecoPortal’s content strategy and execution.
• Take a campaign approach to content development. Implement SEO best practices, test, and iterate your content and creative processes with the aim of increasing ecoPortal’s reach, generating demand, and converting prospects to customers.
• Support other team-wide initiatives with targeted collateral (i.e. web, email) that leverages strong storytelling to get key ecoPortal messages across in inspiring and unique ways;
• Keep your work in Trello and the content calendar up-to-date and set up other administrative processes as required;
• Closely monitor new content trends, and proactively seek creative opportunities where these can be best utilised at the company.
• Own and manage our content partnership relationships, agreements and event partner content.
• Collaborate with other Creative Team members, including Graphic Designers, Video Specialists, as well as members of the Digital Marketing Team.
• Contribute to brand and content reporting as required.
• Support the Content Marketing Manager and wider marketing team in other areas of the business that align with your skillset as required.

We hope that you're excited by the possibilities that come with working at ecoPortal! In addition to our welcoming and diverse culture, we also offer these fun perks and benefits.

🏝 37-Hour Work Week & Flexible Working: We prioritise work-life balance by offering a 37-hour workweek and flexible working arrangements. Some of your working hours will be aligned with the New Zealand time zone to ensure collaboration with the team.

🎂 Birthday Perk: You get to take your birthday off! If it falls on a weekend, you can choose a day close to your birthday to celebrate. Milestone Birthdays are celebrated extra special with ecoPortal.

🌟 End-of-Year Celebration: Enter the draw for a chance to join the team at ecoPortal HQ in New Zealand for our epic end-of-year celebrations! The longer you’ve been with eP, the more entries you get. We've got flights, accommodation, and meals all covered while you’re here. ✈️🏠🍽️ 🎉

👓 Professional Development: ecoPortal offer financial assistance for Business English Language Courses, apps, or training.

❤️ 🩹 Wellness Support: To support your mental health and overall wellbeing, we offer reimbursements for professional mental health assistance.

😄 Workplace Enjoyment: We believe in fostering a positive, engaged, and diverse team through various social activities. Enjoy virtual social events and company-wide activations with the ecoPortal HQ team in NZ and our global offshore team.

What now?

It’s time to introduce yourself! We’re excited to hear from you. Please upload your resume, cover letter, and any other information, documents and links that will help you stand out.

We’re especially keen to see your creative side, and would obviously love to see examples of your written work.

Find out more about us on , or head to our website www.ecoportal.com.

ecoPortal is an equal opportunity employer.