Analytics Engineer (GA4, GTM, GBQ, JS)

Viseven; Brasília; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading B2B MarTech service provider in Brasília is seeking an Analytics Engineer to design and implement digital analytics solutions. Responsibilities include configuring GA4 properties, maintaining data layers, and ensuring compliance with regulations. The ideal candidate has strong experience in Google Analytics, GTM, and SQL, along with a commitment to data-driven decision-making. This role offers an opportunity to work with top Pharma companies.

Qualificações

• Google Analytics 4 certification with 1+ year managing GA4 projects.
• 1-2 years GTM experience, managing tagging strategies.
• 1-2 years GitHub experience, strong version control skills.
• Experience with Google BigQuery and GA4 data schema.
• 1+ years SQL experience; optimization is a plus.
• 1+ years JavaScript experience, focused on data layers.

Responsabilidades

• Design and implement custom event tracking using GA4.
• Maintain robust data layers and manage tracking tags.
• Ensure tracking compliance with GDPR, CCPA.
• Build and maintain Looker Studio dashboards.
• Implement tracking code in frameworks and debug code.
• Maintain documentation for GTM/GA4 setups.

Conhecimentos

Google Analytics 4 certification

GTM experience

Version control with GitHub

SQL experience

JavaScript programming

Advanced English

Ferramentas

Google BigQuery

GA4

GTM

Looker Studio

Laravel

WordPress

React

AWS

Google Cloud Platform

Descrição da oferta de emprego

Overview

Viseven Group is a leading global B2B MarTech service provider, empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence, offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The company's solutions, products, and services are actively used by the top 100 Pharma and Life Science companies. Our team includes over 700 professionals across development, design, business analysis, project management, delivery, sales, marketing, and customer success, with a global footprint in more than 30 countries and offices in Ukraine, Poland, Estonia, India, and the US. We are shaping the future of digital transformation in Pharma and Life Sciences across more than 50 countries.

Role description:

Role: Analytics Engineer. Working hours: 9 AM – 5 PM EST, Mon-Fri. We are seeking an experienced professional to join a US-based project. This role focuses on designing, implementing, and optimizing digital analytics solutions using GA4, GTM, and data layer frameworks to ensure accurate event tracking, scalable tagging infrastructure, and actionable insights for data-driven decision-making.

Responsibilities

• GA4 & BigQuery: Design and implement custom event tracking, configure GA4 properties for event collection, and integrate with Google BigQuery. Analyze GTM-collected data to identify insights and optimization opportunities. Troubleshoot GA4 tracking issues in collaboration with development and product teams.
• GTM & Data Layer: Architect and maintain robust data layers, deploy and manage tracking tags (GA4, marketing pixels, etc.), write custom JavaScript for advanced triggers, and use GTM workspaces/environments for version control and best practices. Oversee GTM projects from requirements to implementation and QA.
• Compliance & Consent Management: Integrate CMP logic and ensure tracking compliance with GDPR, CCPA, and related regulations. Implement and maintain Google Consent Mode logic for Google Tags.
• Reporting & Visualization: Build and maintain internal Looker Studio dashboards. Validate data accuracy and collaborate with stakeholders on insights and KPIs.
• Technical Implementation & Version Control: Use GitHub for version control with proper branching and deployment practices. Implement and manage tracking code in frameworks such as Laravel, WordPress, and React. Debug HTML, CSS, and JavaScript for tracking-related changes.
• Documentation & Best Practices: Maintain clear documentation for GTM/GA4 setups, data layers, and workflows.

Requirements

• Google Analytics 4 certification with 1+ year managing end-to-end GA4 projects.
• 1-2 years GTM experience, including architecting tagging strategies and delivering measurable results.
• 1-2 years GitHub experience with strong version control and deployment skills.
• Experience with Google BigQuery and GA4 data schema.
• 1+ years of SQL experience; BigQuery optimization a plus.
• 1+ years of JavaScript experience, especially with data Layer and OOP principles.
• Advanced / Fluent level of English

Competitive Advantage

• Experience with Google Cloud analytics products (Dataform, Cloud SQL Server, Cloud Orchestrator).
• Familiarity with Segment for managing sources and destinations.
• Experience with AWS or Google Cloud Platform environments.
• Adobe Experience Manager (AEM) tools: Adobe Analytics, Customer Journey Analytics, Adobe Real-Time CDP.