Senior Marketing Program Manager (IMEA Region)

Schweitzer Engineering Laboratories, Inc.; Manama; On-site; BHD 30,080 - 45,120; Full time

Job summary

A leading engineering firm is seeking a Senior Marketing Program Manager to lead marketing initiatives in the IMEA region. This role involves developing and executing marketing programs that align with regional growth objectives. The ideal candidate will have over 10 years of B2B marketing experience and at least 6 years in a regional leadership position. They should possess strong analytical and communication skills, with a proven ability to work across various teams. This full-time position is crucial for driving marketing success in a dynamic environment.

Qualifications

• 10+ years of B2B marketing experience.
• At least 6 years leading a regional marketing strategy.
• Ability to synthesize complex information clearly.

Responsibilities

• Lead the development and execution of marketing programs.
• Identify market trends and opportunities.
• Develop detailed reporting on marketing activities.

Skills

B2B marketing experience

Cross-functional collaboration

Strategic problem-solving

Excellent communication skills

Education

Bachelor's degree in Marketing or related discipline

Master's degree in Marketing or related discipline

Job description

Senior Marketing Program Manager (IMEA Region) page is loaded## Senior Marketing Program Manager (IMEA Region)locations: Bahrain - Manamatime type: Full timeposted on: Posted Todayjob requisition id: 2025-18119**As a Senior Marketing Program Manager, you will have the opportunity to:*** Serve as the principal marketing liaison to SEL’s IMEA region, leading the development and execution of marketing programs and campaigns that support regional growth, with close coordination and alignment with regional leadership.* Ideate, launch, and scale multi-channel campaigns, messaging, and marketing activities that advance regional objectives.* Identify market trends and opportunities through analysis of marketing performance and engagement data.* Develop detailed reporting on marketing activities and campaigns and making data-driven decisions to improve campaign results.* Lead ongoing alignment of the regional marketing program with corporate, division, department, and stakeholder priorities.* Collaborate closely with teams across Content Marketing, Operations, Digital Marketing, Events & Customer Education, and Technical Marketing.**This job might be for you if you have a:*** Bachelor’s degree in Marketing, Business, Economics, or a related discipline, along with 10+ years of B2B marketing experience, including at least 6 years leading a regional marketing strategy within a global organization.* Proven track record experience designing and executing field and revenue marketing strategies that advance regional sales objectives and support organizational priorities.* Demonstrated ability to work cross-functionally and build strong relationships across cultural, organizational, and global boundaries.* High level of skill at approaching challenges systemically and navigating ambiguity to deliver clear, strategic solutions.* Excellent written and verbal communication skills, with the ability to synthesize complex information from multiple sources and present it clearly to diverse audiences.**Preferred Qualifications*** Master's degree in marketing, business, or economics* Marketing experience in the electric utility, energy, industrial, manufacturing, or engineering industries.