Head of Marketing

Keeta; Manama; On-site; BHD 26,000 - 34,000; Full time

Job summary

A leading food delivery platform in Bahrain is seeking an experienced Senior Marketing Manager to develop integrated marketing communication plans, manage campaigns, and oversee brand positioning. The ideal candidate has 8+ years of experience in marketing and is fluent in Arabic & English. This role offers strategic leadership in a collaborative culture with opportunities for career growth.

Benefits

Career growth opportunities

Collaborative culture

Global scale influence

Qualifications

• 8 years of experience in marketing, communications, or brand management.
• Strong command of Arabic & English (spoken and written).
• Proven ability to manage creative projects end-to-end.

Responsibilities

• Develop and execute integrated marketing communication plans.
• Oversee campaigns across ATL, BTL, and digital channels.
• Track KPIs, engagement, and brand sentiment.

Skills

Marketing communication

Brand management

Project management

Agency management

Digital media knowledge

Cross-functional collaboration

Bilingual in Arabic & English

Job description

Keeta is an independent brand of Meituan, the world's largest tech-driven retail company. Keeta is revolutionizing the food delivery space. As a dynamic and innovative global platform, Keeta leverages cutting-edge technology to provide fast, reliable, and seamless delivery experiences. With the mission “We help people eat better, live better”, Keeta launched in 2023 and has rapidly expanded across Hong Kong, Saudi Arabia, Brazil, and now Qatar.

This is a dynamic role that blends strategy with execution; shaping brand narratives, managing media campaigns, and ensuring every customer touchpoint reflects Keeta’s voice.

What You’ll Do

Strategic Planning & Brand Positioning:

• Develop and execute integrated marketing communication plans aligned with business goals.
• Craft narratives and communication strategies that reinforce brand equity.
• Oversee campaigns across ATL, BTL, and digital channels.
• Collaborate with product, operations, CRM, and other internal teams to ensure consistency.

Content & Creative Management:

• Lead creative briefings with agencies.
• Review and optimize visuals, video content, and copy to align with brand tone.
• Oversee content calendars across social, app, OOH, and offline channels.

Media & Campaign Execution:

• Coordinate with media agencies on strategy, execution, and tracking.
• Monitor digital, OOH, radio, and influencer campaigns.
• Manage budgets, timelines, and deliverables to ensure efficiency.

Performance & Reporting:

• Track KPIs, engagement, and brand sentiment.
• Share insights with senior leadership.
• Recommend optimizations and A/B testing opportunities.

What We’re Looking For

• 8 years of experience in marketing, communications, or brand management.
• Background in tech, F&B, lifestyle, or consumer-facing apps preferred.
• Strong command of Arabic & English (spoken and written).
• Proven ability to manage creative projects end-to-end.
• Deep knowledge of ATL/BTL, digital media, and audience segmentation.
• Experienced in agency management and cross‑functional collaboration.
• Excellent organizational, project management, and communication skills.
• Thrives in a fast‑paced, performance‑driven environment.

Why Join Keeta?

🌍 Global scale, local impact – shape Keeta’s brand in Bahrain with the backing of Meituan.

🚀 Strategic leadership role – own integrated campaigns from concept to execution.

🎨 Creative influence – guide brand voice and visual identity across multiple channels.

🤝 Collaborative culture – work with a diverse, ambitious global team.

📈 Career growth – limitless opportunities to grow as Keeta continues expanding.

📍 Location: Manama, Bahrain

Apply now or connect with our Talent Team to learn more.

#MarketingJobs #BrandManagement #SeniorMarketingManager #HiringNow #Keeta