STRATEGIC MARKETING MANAGER

Groupe Avril; Belgique; Sur place; EUR 110 000 - 170 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Benefits package

Inclusive work environment

Résumé du poste

Oleon is seeking a Strategic Marketing Manager to steer the company's long-term commercial direction. You will translate market insights into growth strategies, identify opportunities, and work with cross-functional teams to shape value-based commercial action.

With a master’s in a related field and 10+ years’ experience in strategic marketing or leadership roles, you will lead pricing governance, partnerships, and market-facing initiatives across business segments in a global, multicultural

Qualifications

• Requires a master's degree in a relevant field and 10+ years' strategic marketing or related leadership experience.
• Proven ability to translate market insights into growth strategies and commercial decisions.
• Experience in B2B, chemical, industrial or manufacturing settings is preferred.

Responsabilités

• Develop and drive Oleon's strategic marketing agenda across all business segments.
• Identify growth opportunities via market intelligence, customer insights, and competitive analysis.
• Define where Oleon should compete and win, translating insights into actionable strategies.
• Lead pricing governance and evaluate partnerships, alliances, and growth initiatives.
• Collaborate with Business, Sales, Innovation, Product Management and Leadership Teams.

Connaissances

Strategic marketing

Market intelligence

Business strategy

Pricing strategy

Leadership

Cross-functional collaboration

Formation

Master's degree in Business/Marketing

Description du poste

We are looking for a: STRATEGIC MARKETING MANAGER

atERTVELDE

Work in your element

At Oleon, we bring you natural chemistry. Ambitious, with both feet on the ground. That's who we are and that's how we will continue to grow. Our specialty lies in converting natural fats and oils into a wide range of oleochemical products. We offer them in a large variety of markets such as: cosmetics, nutrition, crop protection, industrial ingredients, lubricants, oilfield, coatings, detergents, and many more.

Oleon has over 1,000 employees worldwide in 10 different countries. Enthusiastic people who are completely in their element here at Oleon are more than welcome to join our team.

• At Oleon, we believe thatsustainable growth starts with a deep understanding of markets, customers, andfuture industry developments. As Strategic Marketing Manager, you play apivotal role in shaping Oleon's long-term commercial direction and ensuringthat our growth ambitions are firmly anchored in market reality and customervalue.
• You are responsible fordeveloping and driving Oleon's strategic marketing agenda across all businesssegments. Through deep market intelligence, customer insights, and competitiveanalysis, you identify growth opportunities, emerging trends, disruptive technologies,regulatory developments, and market shifts that may impact Oleon's futurepositioning.
• You define where Oleonshould compete and win by identifying the most attractive market applications,customer segments, and growth platforms. Working closely with Business, Sales,Innovation, Product Management and Leadership Teams, you translate marketinsights into actionable business strategies and support the evolution fromcost-plus selling towards a value-based commercial approach.
• As a strategic partner tothe commercial and innovation organizations, you help prioritize initiativesthat generate sustainable value for customers and the business.
• You lead the development ofcompelling value propositions, commercialization strategies, and salesenablement tools that help differentiate Oleon in increasingly competitivemarkets. Through strong internal storytelling and stakeholder engagement, youensure strategic priorities are understood, embraced, and translated intoaction across the organization.
• You also take ownership inour pricing governance, setting the pricing rules of engagement, reporting& analyzing overall pricing strategy, being consulted for pricingexceptions and long-term c agreements.
• In addition, you contributeto Oleon's strategic growth agenda through the evaluation of strategicpartnerships, business development opportunities, and M&A initiatives.Leveraging your market expertise, you support opportunity screening, strategicassessments, and business case development for potential investments andpartnerships.
• As a trusted advisor tosenior leadership, you transform complex market data into clear strategicrecommendations and contribute to building Oleon's long-term competitiveadvantage and sustainable growth strategy.

You'll succeed if:

• You hold a Master's degree in Business, Economics, Marketing, Engineering, Chemistry, or a related field.
• You have at least 10 years of experience in strategic marketing, business strategy, product management, market intelligence, consulting, or commercial leadership, preferably within a B2B, chemical, industrial, or manufacturing environment.
• You have a proven track record of translating market insights into successful business strategies, growth initiatives, and commercial decisions.
• You possess strong analytical capabilities and enjoy transforming complex market, customer, and competitive information into actionable recommendations.
• You have experience with market segmentation, portfolio management, strategic pricing, and value proposition development.
• You are able to lead strategic initiatives involving multiple stakeholders across functions and geographies.
• You combine strategic thinking with a pragmatic execution mindset and a strong focus on business impact.
• You are internationally minded and enjoy working in a global and multicultural environment.
• Fluent proficiency in English is essential. Knowledge of French or Dutch is considered an asset.

Next to your skills, it is your drive and motivation that will make all the difference!

Your benefits:

Youwill join a company with ambitious goals and a welcoming atmosphere. Yourpersonal development and work-life balance are equally important to us. Youcanexpect a competitive salary along with an impressive range of benefits.

Oleon is dedicated to fostering an inclusive environment that embraces all forms of diversity. We ensure equal opportunities in our recruitment and integration processes and ensure that you can be yourself in our professional environment.

Oleon is a business unit of Avril, the industrial and financial leader in the French vegetable oil and protein sector.

Avril is present in consumer food, animal nutrition and expertise, renewable energy and chemistry, with a recorded revenue of 8,2 billion euro across 18 countries in 2025. The Group focuses its growth on a unique value-sharing model.

Avril and its 8,478 employees, driven by its purpose, "Serving the Earth", are committed to addressing climate change and population growth challenges.

Joining Avril means choosing to work in a company that harmoniously brings together performance and responsibility, innovation and humbleness, the group and individuals.

Avril: there is another way.