Shopper Marketing Intern: Brand Activation & Insights

Danone; Brussel; On-site; EUR 8,900 - 13,000; Full time

Benefits offered by this job

Monthly stipend

Hands-on FMCG exposure

Brand activation experience

Job summary

Danone Brussels is offering a 6-month internship in Shopper Marketing. You will contribute to projects across Belgium and Luxembourg, working on brands like Danone Dairy & Baby Nutrition and Alpro Plant-Based.

You will support product launches, seasonal campaigns, and trade activations while learning brand activation, retail execution, and consumer engagement in a dynamic FMCG environment.

Qualifications

• Availability for a 6-month internship starting between December 2026 and February 2027.
• Pursuing or recently completed a Bachelor's or Master's degree in Marketing, Communications, Economics, Digital Marketing, or related field.
• Interest in consumer brands and FMCG, with motivation to learn Shopper Marketing.
• Analytical, organized, with strong coordination skills.
• Fluency in Dutch and/or French with good English.
• Knowledge of Belgian retail landscape is a plus.

Responsibilities

• Support impactful shopper activations across Belgium and Luxembourg, including product launches and campaigns.
• Bring projects to life end-to-end, collaborating with agencies and supporting concepts.
• Drive in-store excellence by coordinating POS materials and displays.
• Analyze campaign performance with the team and generate insights for future activations.
• Collaborate with Brand Marketing, Key Account Management, Sales and other functions to deliver campaigns.

Skills

Dutch

French

English

Education

Marketing/Communications degree

Job description

Danone Brussels is offering a 6-month internship in Shopper Marketing. You will contribute to projects across Belgium and Luxembourg, working on brands like Danone Dairy & Baby Nutrition and Alpro Plant-Based.

You will support product launches, seasonal campaigns, and trade activations while learning brand activation, retail execution, and consumer engagement in a dynamic FMCG environment.