Product Manager, Graphics

UPM; Houthalen-Helchteren; Sur place; EUR 70 000 - 95 000; Plein temps

Résumé du poste

UPM is seeking a Product Manager, Graphics to join the Adhesive Materials, Graphics organization in Belgium. You will shape the graphics product portfolio, work with global teams, and drive growth by meeting customer needs and market opportunities.

Based in Houthalen, you will collaborate across functions and regions to deliver customer-focused solutions, with strong emphasis on strategy, pricing, and lifecycle management. English proficiency is essential, with other languages a plus.

Qualifications

• Bachelor's degree in business, engineering or related field or equivalent experience.
• Good understanding of graphics distributor market, competitor landscape and graphic materials.
• Experience in developing value propositions to support business growth.
• Strong analytical and problem-solving skills; ability to manage multiple priorities.

Responsabilités

• Define and develop the product and service offering based on market needs and business objectives.
• Gather and analyze market, customer and competitor information to support strategy and growth.
• Own product value propositions, specifications and compliance requirements.
• Lead the business side of new product development and support launches and lifecycle decisions.
• Conduct pricing research to support product positioning and profitability.
• Manage portfolio performance including margins, introductions and discontinuations.
• Collaborate with Sales, Business Development, manufacturing, supply chain, technical support and PD&I to align priorities.
• Support regional and country sales plans and contribute to segment strategy execution.

Connaissances

Graphics market knowledge

Market analysis

Cross-functional collaboration

English fluency

Formation

Bachelor's degree in business/engineering

Description du poste

Would you like to join a global, growing company that innovates for a more sustainable tomorrow? UPM could be the team for you. We are frontrunners in developing renewable alternatives to fossil-based materials. Besides enabling both businesses and consumers make more sustainable choices, we strive to create a positive UPM experience for all our employees around the world. We live by our values – trust and be trusted, achieve together, renew with courage. Together we can renew the everyday, for a future beyond fossils!

Learn more about us as a workplace upm.com/careers

We are now looking for a Product Manager, Graphics to join our UPM Adhesive Materials, Graphics organization.

Greetings from your future manager

"Joining our team means becoming part of an international, collaborative, and supportive community where your ideas and expertise truly matter. In this role, you will work closely with colleagues across functions and regions to support graphics customers, creating exciting opportunities for innovation, differentiation, and growth. We are looking for a proactive, analytical, and commercially minded Product Manager who is eager to challenge the status quo, bring new ideas to the table, and help us build a strong, customer-focused product portfolio. I look forward to welcoming you to our team."

– Eulalia Alcaraz, Product Portfolio Strategy, PD&I Graphics Director

What You Will Do

• Define and develop the product and service offering for your area of responsibility based on market needs, customer insights and business objectives
• Gather and analyze market, customer and competitor information to support product strategy, portfolio decisions and business growth
• Own product value propositions, specifications and compliance requirements, ensuring the right products are available in each category
• Lead the business side of the new product development process and support successful product launches and lifecycle management decisions
• Conduct pricing research and analysis to support product positioning, profitability and commercial decision‑making
• Manage product portfolio performance, including margin development, product introductions and product discontinuations
• Collaborate closely with Sales, Business Development, manufacturing, supply chain, technical support and PD&I to align priorities and execute plans
• Support regional and country sales plans, contribute to segment strategy execution and provide input to MSC and other key business processes

Who You Are

• You hold a bachelor's degree in business, engineering or a related field, or you have gained relevant expertise through your experience
• You have a good understanding of the graphics distributor market, competitor landscape and graphic materials
• You understand marketing principles and have experience in developing value propositions that support business growth
• You are motivated to learn, develop and drive continuous improvement
• You have good project management skills and can effectively manage multiple priorities
• You enjoy collaborating with colleagues and stakeholders in an international matrix organization
• You use strong analytical and problem‑solving skills to support decision‑making and deliver results
• You speak English fluently, other languages are considered an asset

We welcome candidates with different backgrounds and experiences who can bring new perspectives and contribute to the success of our team.

This Is What We Offerto You

• A meaningful job:We have an inspiring purpose“We renew the everyday for a future beyond fossils”.Our work is impactful and transformative.
• A caring community:Our community is built ongreat teamspirit and shared commitment. We care about each other and thewell-beingof our colleagues.We support the work-life balance of all our employees.
• Development opportunities:We offer you great opportunities to learn and grow throughout your career. We are an international, multi-businessorganizationoffering plenty of avenues for personal growth.
• Responsible employer:Sustainability is at the core of everything we do. We are committed to ambitious, science-based sustainability targets in all areas,from climate changemitigationtoenhancingbiodiversity. We foster diversity and inclusivity, offering a work environment in which everyone can be themselves.

Additionalinformationabout The Position

The position is located primarily in Houthalen, Belgium. Other UPM locations in Europe can be considered.

The position holder will report to Director, Product Portfolio Strategy, PD&I Graphics.

UPM Adhesive Materials provides high-performance, innovative self-adhesive products, including label materials, graphics solutions, and specialty tapes, as well as reliable services close to customers.We are one of UPM’s fastest-growing global businesses employing around 3,300 professionals. In 2025, our sales reached nearly €1.7 billion ($1.95 billion). Read more: adhesivematerials.upm.com