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++addmore is a product launch studio in Antwerp. We create launch videos that make a product feel like a moment, not a changelog. You’ll convert strategic narratives into hero films, product demos, and social cuts with an AI-native approach.
You’ll work with a team of strategists and writers to ensure scripts translate into motion that captivates audiences, accelerates launches, and showcases real product value.
We're hiring a Motion Designer who makes product launch videos for startups. The film that makes a launch feel like a moment, not a changelog.
++addmore is a product launch studio in Antwerp. We help startups get clear on what they're selling and why anyone should care. Positioning, storytelling, all the way to launches with killer sites.
100+ SaaS startups and scale-ups across Europe. We know the pattern by now: great product, unclear story, slow growth. We shorten the distance between "what is this" and "I need this". We make startups impossible to ignore.
Every launch that really landed had one thing in common: a launch video that made people feel the product before they ever touched it.
Show, don't tell is our whole philosophy. Video is the purest form of it. A great launch video does in 60 seconds what a landing page needs three scrolls for. Most startups launch with a screen recording and a royalty-free track, and their product deserves better.
One thing to be clear about, because it defines this role: this is not about website motion. Interactions, scroll effects, micro-animations on our sites are built straight in code by our design engineers. Your canvas is video. Launch films, product demos, the assets that carry a launch across social, ads and the big reveal.
"The product is finished. The story is sharp. You make it move."
You join when the positioning is done and the narrative is agreed. The hard conversations already happened. You're the one who turns that story into launch videos people actually watch to the end: the hero film, the product demo that sells, the cutdowns that stop a scroll.
You work AI-native by default. Generative video, voice and sound tools produce the volume; you direct, curate and kill. AI produces options. You decide what survives. That filter is the actual skill.
No buzzwords, no filler frames. If a shot doesn't add clarity or feeling, it goes.
The work has to be good before it gets sold. You'll never have to polish a mediocre product story, because we don't ship those.
AI made volume free. Judgment, clarity and taste are what's left to charge for. That's true for the work we make and every frame you keep.
"I can't do this" doesn't exist in a startup. If something needs fixing, you own it and make it better. No excuses, no blame-shifting.
We tell clients when they're wrong and we tell each other faster. If the script doesn't work on screen, you say so before you animate it.
Decisions don't queue here. The person who decides is in the room, usually within the hour. Concepts, cuts, launches: fast, either way.
AI just made average video free. Anyone can generate 30 seconds of something that moves by lunch, and feeds are already full of it.
Which means the only videos that still stop a scroll are the ones with actual taste behind them: a real idea, a real rhythm, a reason to exist. The motion designers who get that are about to have the best few years of their career.
If that reads as exciting rather than terrifying, we should talk.
A reel shows us what you made with someone else's feedback loop. The test case shows us what you create for a startup launch.