Marketing Lead: B2C/B2B Growth & Brand Strategy

Bebat Tienen; Belgique; À distance; EUR 70 000 - 95 000; Plein temps

Résumé du poste

Bebat Tienen is seeking a Marketing Manager to lead its marketing team and steer campaigns across B2C and B2B environments. You will drive media strategy, manage external agencies, and align day‑to‑day efforts with long‑term business goals.

In this role you will sign off on concepts and budgets, track KPIs, and report results to the management team. You’ll collaborate across departments to ensure coherent communications and impactful campaigns.

Qualifications

• Experience leading a marketing team and coordinating with internal clients and external agencies.
• Proven track record in shaping media strategies and translating market shifts into direction.
• Experience handling budgets and reporting KPIs to management.

Responsabilités

• Lead the marketing team and manage day‑to‑day operations.
• Steer advertising and media agencies to ensure strategy, creative, planning and costs align with goals.
• Sign off on campaign concepts, content and media plans and budgets.
• Oversee multiple marketing projects and ensure coherence of campaigns and messaging.
• Adapt quickly to market changes and translate insights into actionable direction for the team.
• Coordinate with operations, digital services and other departments.

Connaissances

Team leadership

Agency management

Strategic planning

Budget management

Digital marketing

Formation

Bachelor's degree in Marketing

Description du poste

Bebat Tienen is seeking a Marketing Manager to lead its marketing team and steer campaigns across B2C and B2B environments. You will drive media strategy, manage external agencies, and align day‑to‑day efforts with long‑term business goals.

In this role you will sign off on concepts and budgets, track KPIs, and report results to the management team. You’ll collaborate across departments to ensure coherent communications and impactful campaigns.