Marketing & Communication Manager

Executive Talents; Brussel Hoofdstad; Sur place; EUR 90 000 - 130 000; Plein temps

Résumé du poste

Executive Talents is seeking a Marketing & Communication Manager for a leading international B2B distributor with a strong Belgium footprint. You will strengthen brand, market positioning and customer engagement, working with the Marketing Director to develop the function and drive the ambition to become a more visible, customer-focused brand.

This role blends strategic insight, people leadership and operational excellence.

Qualifications

• Master’s degree in Marketing or Communication
• 5-7 years of relevant experience in marketing and communication, preferably B2B / distribution
• Experience leading and developing teams and ability to motivate people
• Experience translating business objectives into actionable marketing plans with measurable results
• Strong expertise in branding, corporate communication and integrated marketing
• Experience with digital marketing, analytics and performance-driven approaches
• Fluent in Dutch and French with professional English
• Willingness to travel within Belgium

Responsabilités

• Developing and implementing marketing and communication initiatives to support commercial objectives and growth
• Strengthening brand identity, visibility and reputation across all channels
• Translating strategic priorities into effective marketing campaigns and customer-focused initiatives
• Leading, coaching and developing the marketing team and professionalizing the department
• Collaborating with Sales, Procurement and Category Management to support objectives and engagement
• Building relationships with suppliers to create impactful marketing initiatives
• Monitoring marketing performance with analytics and reporting to drive improvements
• Overseeing digital marketing, customer communications and content strategies across touchpoints
• Supporting customer events, trainings and engagement initiatives
• Acting as trusted business partner for internal stakeholders and promoting a customer-centric organization

Description du poste

Our client is a leading international B2B distributor with a strong presence across Belgium. Through an extensive branch network, strategic supplier partnerships and a customer‑centric approach, the organization supports professional customers in their daily operations and business growth.

Function & Scope:

As Marketing & Communication Manager, you will play a key role in strengthening the company’s brand, market positioning and customer engagement. Working closely with the Marketing Director, you will contribute to the further development of the marketing function and help drive the company's ambition to become a stronger, more visible and customer‑focused brand.

This role combines strategic insight, people leadership and operational excellence. You will translate business and marketing objectives into impactful initiatives, while leading and developing a growing marketing team and fostering a culture of creativity, accountability and continuous improvement.

You will be responsible for:

• Developing and implementing marketing and communication initiatives that support the company’s commercial objectives and long‑term growth ambitions.
• Strengthening the company’s brand identity, visibility and reputation across all internal and external communication channels.
• Translating strategic priorities into effective marketing campaigns, communication plans and customer‑focused initiatives.
• Leading, coaching and developing the marketing team, while contributing to the further expansion and professionalization of the department.
• Collaborating closely with Sales, Procurement and Category Management to support commercial objectives and enhance customer engagement.
• Building strong relationships with key suppliers and leveraging these partnerships to create impactful marketing initiatives and commercial opportunities.
• Monitoring marketing performance through analytics and reporting, using insights to drive continuous improvement and measurable business results.
• Overseeing digital marketing activities, customer communications and content strategies, ensuring consistency across all touchpoints.
• Supporting the development of customer events, trainings and engagement initiatives that strengthen customer relationships and increase brand awareness.
• Acting as a trusted business partner for internal stakeholders and contributing to a more customer‑centric and commercially driven organization.
• You report directly to the Marketing Director.

Profile:

• Master’s degree in Marketing or Communication or equivalent through experience.
• Minimum 5-7 years of relevant experience in marketing and communication, preferably within a B2B, distribution, wholesale, industrial or commercially driven environment
• You have experience leading and developing teams and know how to motivate people, set clear priorities and foster a collaborative, high‑performing work environment.
• Experience translating business objectives into actionable marketing plans and measurable results.
• You combine strong expertise in branding, corporate communication and integrated marketing with a genuine interest in customer engagement and commercial partnerships. Experience working with suppliers is considered a strong asset.
• Experience with digital marketing, analytics and performance‑driven marketing approaches.
• Strong communication skills, enabling you to build credibility and secure buy‑in from both internal and external stakeholders across different levels of the organization.
• You are structured, well‑organized and analytical, with strong project management and problem‑solving capabilities.
• You are creative, entrepreneurial and willing to challenge the status quo by introducing new ideas and approaches.
• Fluent in Dutch and French combined with a professional level of English.
• Flexible toward business travel within Belgium when required.

Offer:

You will join an ambitious organization with a clear growth agenda, strong market presence and significant transformation ambitions.

This role offers the opportunity to make a visible impact on the future direction of marketing, shape a growing team and contribute directly to the company’s commercial success.

Our client offers an attractive remuneration package, including a company car and extralegale benefits.