Healthcare Product Manager: Strategy, Launch & Growth

Pharmanovia; Bergen; Híbrido; EUR 77 000 - 107 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Performance bonus

Pension scheme

Private healthcare

Flexible working options

Resumo da oferta

Pharmanovia in the United Kingdom seeks an experienced Product Manager to lead product strategy, brand development and commercial execution across the lifecycle, with travel to clients, healthcare professionals and company offices as required.

You will translate customer, market and competitor insights into effective marketing strategies, support launches, optimise brand performance and collaborate with cross-functional teams to deliver patient outcomes in a complex healthcare landscape.

Qualificações

• Proven experience in product management, brand management, or healthcare marketing.
• Experience leading product launches and lifecycle management programmes.
• Strong understanding of healthcare markets and commercial planning.
• Ability to translate clinical and market information into positioning and messaging.

Responsabilidades

• Develop and implement product and brand strategies aligned with objectives and customer needs.
• Own product positioning, messaging, and customer engagement plans across markets.
• Lead lifecycle management from pre-launch through post-launch optimisation.
• Conduct market analysis, customer research and commercial evaluations to identify opportunities and risks.
• Develop annual brand plans, marketing strategies, budgets and forecasts.
• Translate insights into differentiated product strategies and materials.
• Partner with cross-functional teams to deliver product objectives.
• Support launches with readiness, market preparation and training.

Conhecimentos

Product management

Brand management

Commercial strategy

Healthcare markets knowledge

Multichannel marketing

Analytical skills

Cross-functional collaboration

Budget management

Project management

Communication skills

Formação académica

Bachelor's degree in Marketing, Business, Life Sciences, Pharmacy, Medicine, Economics or related

Postgraduate qualification in Marketing, Business Administration, Health Economics, Public Health or related

Ferramentas

CRM

Marketing automation

Market intelligence

Business analytics systems

Excel

PowerPoint

Descrição da oferta de emprego

Pharmanovia in the United Kingdom seeks an experienced Product Manager to lead product strategy, brand development and commercial execution across the lifecycle, with travel to clients, healthcare professionals and company offices as required.

You will translate customer, market and competitor insights into effective marketing strategies, support launches, optimise brand performance and collaborate with cross-functional teams to deliver patient outcomes in a complex healthcare landscape.