Content Marketing Specialist

OMP Belgium; Wommelgem; Sur place; EUR 55 000 - 65 000; Plein temps

Résumé du poste

OMP Belgium is seeking a Global Content Marketing Specialist to create and coordinate B2B content that supports enterprise software marketing across industries and regions. You will turn complex supply chain and software insights into clear stories for web, email, social, campaigns, webinars, and events.

You will collaborate with stakeholders worldwide to ensure accuracy, on-message content that resonates with diverse global audiences and aligns with SEO and brand guidelines.

Qualifications

• Experience creating high-quality B2B content across formats and channels.
• Ability to turn industry challenges into assets and create assets for each market.
• Ability to manage stakeholders and coordinate approvals across teams.

Responsabilités

• Create and coordinate B2B content across formats and channels (web, email, social, campaigns).
• Develop industry-tailored content aligned with target industries and supply chain topics.
• Develop customer stories from interviews to publication (case studies, webinars, press releases).
• Coordinate inputs/approvals across SMEs, product, and management to ensure accuracy and timely delivery.
• Publish, repurpose, and optimize content across channels with SEO and brand consistency.
• Leverage OMP AI capabilities to improve content quality and efficiency.

Connaissances

B2B content

Content strategy

Copywriting

Stakeholder management

SEO

Outils

CMS

SEO tools

Analytics

Description du poste

As a Global Content Marketing Specialist, you create and coordinate B2B content supporting OMP’s enterprise software marketing across industries and regions. You turn complex supply chain and software insights into clear, compelling stories for every format and channel, from web, email, and social to campaigns, webinars, and events. Working with stakeholders worldwide, you keep content accurate, on message, and relevant for diverse global audiences.

You are responsible for:

1. Creating high-quality B2B content across formats and channels: thought leadership, e-books, articles, web copy, campaign assets, emails, social posts, event content, scripts, and press releases.
2. Developing industry‑tailored content designed for our target industries. Translating industry challenges, audience needs, and supply chain topics into assets that land with each market.
3. Developing customer stories from first opportunity to publication: finding the story angle, interviewing customers and experts, and coordinating case studies, testimonials, webinars, and press releases.
4. Coordinating inputs and approvals across industry experts, commercial and product teams, SMEs, external suppliers, and higher management, so every asset is accurate, relevant, and signed off on time.
5. Publishing, repurposing, and optimizing content across channels, applying SEO, brand messaging, and channel best practices to get more out of every asset.
6. Using and advancing OMP's AI content capabilities, especially our Claude-based skills: applying them in your daily work, then helping test, improve, and expand them so the team writes better content faster.