Category Manager

Pierre Fabre Group; Brussel; Sur place; EUR 52 000 - 74 000; Plein temps

Résumé du poste

Pierre Fabre Laboratories seeks a Category Manager to drive growth in pharmacy/retail by translating brand strategy into shopper-centric category plans. You will manage assortments, planograms, shelving principles, and customer trade stories in collaboration with KAMs.

The role requires 2–4 years in Category Management or related fields, with strong analytical and BI-driven capabilities. Fluency in Dutch, French, and English is essential for cross-border collaboration.

Qualifications

• 2–4 years in Category Management, Trade Marketing, or KAM in Pharma/Retail/FMCG.
• Proven ability to build shopper-centric category growth plans and set shelving principles.
• Strong analytical skills translating sell-out data and shopper insights into actions.
• Solid understanding of JBP and Net Revenue Management; BI familiarity valued.
• Cross-functional collaboration with KAM, Brand, and Retail Activation teams.

Responsabilités

• Develop category diagnosis: performance by channel/customer and shopper needs.
• Build category growth plan with clear role per brand/segment and channel.
• Define assortment recommendations and distribution priorities; support delist/relist cases.
• Create planograms principles and merchandising standards for key channels.
• Develop customer trade stories and support JBPs with KAMs (NRM inputs).
• Track category KPIs: distribution, shelf quality, OOS signals, promo compliance (BI).
• Partner with Retail Activation to ensure category plans translate to execution.

Connaissances

Category Mgmt

Trade Marketing

Key Account Mgmt

Analytics

NRM

JBP

BI tools

Formation

Master’s or Bachelor’s degree in Business Administration, Marketing, Economics, or related field

Outils

IQVIA

Nielsen

GfK

BI tools

Description du poste

Who we are ?

We are Pierre Fabre Laboratories, a global leader combining pharmaceutical expertise with dermo-cosmetics to support consumers and patients at every stage of their care journey.
Our portfolio includes several medical franchises and international brands such as Eau Thermale Avène, Ducray, A-Derma, Klorane, René Furterer, and Pierre Fabre Oral Care.
By joining us, you become part of a meaningful company where the human dimension is essential. You become a participant in the "We Care Movement," a movement that values excellence and innovation within passionate teams. Together, we push the boundaries of science to unite health and beauty for the benefit of all, because Every time we care for a single person, we make the whole world better.
Present in 120 countries with a team of over 10,000 employees, we are proud to create a scientific and human impact, today and tomorrow! If caring is at the heart of your values, join Pierre Fabre Laboratories and become a key player in the "We Care Movement".

Your mission

Drive category and portfolio growth in pharmacy/retail by translating brand strategy into shopper/customer-centric category plans: assortments, planograms, shelving principles, and customer trade stories - improving distribution quality, visibility, and conversion, partnering with KAM.
Identify, generate and validate any opportunity for value-creating collaboration with customers.
Challenge brand and category strategies based on sell out and shopper analyzes and insights thanks to feedback from brands.

• Develop category diagnosis: performance by channel/customer, shopper needs, competitive dynamics.
• Build category growth plan with clear role per brand/segment and channel.
• Define assortment recommendations and distribution priorities; support delist/relist cases.
• Create planograms principles and merchandising standards for key channels.
• Develop customer trade stories and support JBPs with KAMs (with NRM inputs).
• Track category KPIs: distribution, shelf quality, OOS signals, promo compliance (with BI).
• Partner with Retail Activation to ensure category plans translate into execution.

Who you are ?

Education & Diploma

• Master’s or Bachelor’s degree in Business Administration, Marketing, Economics, or a related commercial field.

Experience & Expertise

• Relevant Background: 2 to 4 years of experience in Category Management, Trade Marketing, or Key Account Management, preferably within the Pharmacy, Retail, or FMCG sector.
• Category & Shopper Skills: Proven track record in building shopper-centric category growth plans, defining assortment strategies, and setting up shelving principles/planograms.
• Analytical Power: Strong ability to translate complex sell-out data, shopper insights, and market trends (e.g., IQVIA, Nielsen, GfK) into actionable customer trade stories and category diagnoses.
• Commercial Acumen: Solid understanding of Joint Business Planning (JBP), retail KPIs, and Net Revenue Management (NRM) inputs. Familiarity with BI tools to track distribution and shelf quality is highly valued.
• Cross-Functional Team Player: Excellent stakeholder management skills with a demonstrated ability to partner effectively with Key Account Managers (KAM), Brand Management, and Retail Activation teams.

Languages

• Trilingual: Full professional proficiency in Dutch, French, and English (written and spoken) is required to effectively communicate with internal stakeholders and local retail/pharmacy partners.

At Pierre Fabre Laboratories, we believe that our greatest asset is our people.

We are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee based on race, color, religion, creed, national origin or ancestry, sex, sexual orientation, gender identity or expression, age, physical or mental disability, veteran or military status, genetic information, or any other legally recognized protected basis under federal, state, or local law. The information collected by this application is solely to determine suitability for employment, verify identify, and maintain employment statistics on applicants. Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. Please inform the company’s personnel representative if you need assistance completing this application or to otherwise participate in the application process. Thus, we commit to considering all applications equally, without fail.