Store Manager -Geelong

4WD Supacentre; Geelong; On-site; AUD 80,000 - 120,000; Full time

Benefits offered by this job

Commission opportunities

Superannuation

Job summary

4WD Supacentre is seeking a driven Store Manager to lead one of our outdoor retail stores, overseeing showroom and warehouse operations, building a high‑performing crew and delivering outstanding customer experiences with strong commercial results.

You’ll manage P&L, monitor KPIs, coach staff, optimise promotions and discounts, maintain showroom standards and safety, and drive foot traffic through social campaigns.

Qualifications

• Retail FMCG/outdoor/ hardware experience preferred.
• Strong leadership and communication skills.
• Ability to drive store KPIs and profitability.

Responsibilities

• Manage overall P&L and drive KPI-based results.
• Lead, coach and develop a high-performing crew.
• Maintain showroom standards, visual merchandising and safety.
• Drive foot traffic and sales through promotions and campaigns.

Skills

P&L management

KPI tracking

Sales upsell

Customer experience

Team leadership

Merchandising

Safety & compliance

Social media campaigns

Job description

You Are Proudly A Blue Collar “Salt of the Earth” Leader

Passionate About Driving Sales Volume and Store Performance

Discounts Is Your Vibe Because Quality for Less Is A Serious Win!

At 4WD Supacentre, we're all about helping everyday Aussies explore more of the great outdoors for less.

From 12V batteries and fridges to solar, rooftop tents and camping gear to recovery equipment, touring essentials and everything in between, our stores are built for people who love the outdoors and love helping customers get adventure ready.

As we continue to grow across Australia, we're looking for a driven Store Manager to lead the charge, build a high-performing crew and create a culture where both customers and team members thrive.

The Road Ahead

This role isn't about sitting behind a desk.

As Store Manager, you'll be responsible for the overall success of your store both in the showroom and warehouse.

You'll work closely with your leadership team to create momentum, deliver outstanding customer experiences and achieve strong commercial results.

Why – because our gear helps Aussies create adventures and memories.

Your Mission

You’ll be responsible for:

• Managing the overall P&L and driving results based on daily, weekly and monthly KPIs.
• Driving Upsells, Sales per hour, Average Order Value, conversion rates plus Click & Collects, returns, store hygiene, standards and compliance.
• Disciplined monitoring of key performance metrics throughout the day with your crew.
• Understanding our daily discount deals and translating those to results on the floor with the crew.
• Leading, coaching and developing a high-performing crew.
• Creating a culture focused on customer experience and results.
• Identifying growth opportunities through social media campaigns to drive foot traffic.
• Maintaining showroom standards, visual and merchandise presentation.
• Ensuring your store operates safely, efficiently and profitably.
• Creating an environment where customers want to return and crews want to succeed.
• You already drive a 4WD and can talk-the-talk about the great Aussie outdoors with confidence with your crew and our customers.
• You’re passionate about hunting down the best discounts in our categories – and we have them, every day!
• You lead with energy, positivity and accountability and can talk from the head and heart about our products and experiences with our customers.
• You're not only commercially minded but you’re naturally highly competitive because the name of your store at top of the national ladder every week and month is in your DNA.

Experience in retail FMCG, outdoor, automotive, camping, recreational, hardware or large-format retail is preferred.

Why Our Crew Love It Here

• Competitive top of the retail industry salary package + super + significant commission opportunities.
• Be part of one of Australia's fastest-growing outdoor retail brands.

Life At 4WD Supacentre

We're not interested in managers who watch from the sidelines.

We're looking for the great Aussie leader who lives and breathes our products and can translate that passion with your store leaders and crew and our customers.

Why – because every day brings new customers, new challenges and new opportunities to help Aussies get outdoors to fuel their next adventure.

Ready To Lead The Adventure?

If you're looking for a high-octane role and want to join a business that creates real solutions for real Aussies, then we'd love to hear from you.