Social Media Marketing Coordinator | Content & Campaigns

Macquarie Community College Group; Sydney; On-site; AUD 65,000 - 85,000; Full time

Job summary

Macquarie Community College is seeking a dynamic Marketing Coordinator to lead our social media strategy and digital presence across multiple platforms. You’ll support brand campaigns that enhance awareness and student engagement, working across MCC and Gateway Community High brands.

The role focuses on content development, campaign execution, analytics, and collaboration with cross-functional teams to deliver consistent, on-brand communications.

Qualifications

• Experience managing social media for a brand or organisation.
• Strong knowledge of major platforms and trends in social media marketing.
• Excellent written and verbal communication skills.
• Ability to multitask in a fast-paced environment.

Responsibilities

• Develop engaging content across Instagram, Facebook, LinkedIn and YouTube.
• Plan and execute social media campaigns aligned with brand objectives and messaging.
• Monitor social channels, respond to comments and messages professionally.
• Analyse performance metrics and report KPIs to inform strategy.
• Collaborate with MCC and GCH teams on broader campaigns and promotions.
• Research social media trends, competitor activity and audience insights.
• Contribute to marketing collateral including graphics, videos and promotional materials.
• Support email marketing strategy (HubSpot) – segmentation and performance improvement.
• Support event marketing and community engagement activities.
• Manage social media calendars and scheduling tools to ensure timely content.

Skills

Social media management

Content creation

Campaign planning

Analytics & reporting

Brand storytelling

Canva

Tools

HubSpot

Canva

Adobe Creative Suite

Job description

Macquarie Community College is seeking a dynamic Marketing Coordinator to lead our social media strategy and digital presence across multiple platforms. You’ll support brand campaigns that enhance awareness and student engagement, working across MCC and Gateway Community High brands.

The role focuses on content development, campaign execution, analytics, and collaboration with cross-functional teams to deliver consistent, on-brand communications.