Social Media Manager - 12 month contract

Doltone Hospitality Group; Sydney; On-site; AUD 70,000 - 100,000; Full time

Benefits offered by this job

Referral program

Employee Assistance Program

Earned wages access

Staff discounts

Job summary

Doltone Hospitality Group is seeking a creative Social Media Manager to lead our in-house marketing for 12 months, shaping how our weddings, events, and experiences appear online. You’ll own content from concept to execution across platforms, delivering thumb-stopping posts and campaigns that drive bookings and engagement.

You’ll collaborate with the Head of Marketing Events and cross‑functional teams, manage calendars, analyze results with Google Analytics, and refine strategies to amplify our

Qualifications

• Proven experience managing social channels with a standout portfolio of Instagram and TikTok campaigns.
• Ability to connect social activity with brand and commercial goals.
• Experience with social management and analytics tools, incl. Google Analytics.
• Comfort in camera work and editing, with skills in photography, video and design (Adobe CC, CapCut, Premiere Pro, Final Cut Pro).
• Proficient in Microsoft Office and digital design platforms for content planning.
• Exceptional written and verbal communication to craft captions and stories.
• Experience in hospitality, corporate, B2B or events; degree in marketing/communications preferred.

Responsibilities

• Develop and deliver social media strategies to bring our brand to life and support wider marketing and commercial goals.
• Create and edit engaging content including photos, videos and written copy tailored to each platform and audience.
• Attend events across our portfolio to create authentic, on-the-go content.
• Plan and manage content calendars across Instagram, Facebook, TikTok and LinkedIn accounts.
• Be the voice behind our channels—responding to comments and DMs, engaging with followers and creating genuine online connections.
• Track performance, deliver weekly reporting and use insights to continually optimise campaigns and content.
• Work closely with marketing, creative and venue teams, while supporting social media budgets and paid campaigns.

Skills

Social media management

Campaign development

Content editing

Analytics tracking

Education

Degree in marketing or related field

Tools

Adobe Creative Suite

CapCut

Premiere Pro

Final Cut Pro

Microsoft Office

Job description

We’re growing our in-house marketing team and looking for a creative, social-savvy Social Media Manager to join the team in a 12 month contract to bring our venues and experiences to life online. From standout weddings and corporate events to major celebrations, you will capture the moments, tell the stories and create content that makes people want to be there.

Reporting to the Head of Marketing Events, you will own our social presence — creating thumb-stopping content, engaging our community and turning attention into bookings and enquiries.

If you’re a social-first storyteller who knowshow to make brands impossible to scroll past, we want to hear from you!

Reporting directly to the Head of Marketing Events, you will take the lead on creative projects from concept through to execution across digital, print and event environments. You will help shape and protect our brand identity, delivering compelling campaigns that captivate, engage and perform.

This is a hands-on, office-based role in a fast-paced, collaborative environment—ideal for a designer who thrives on creative ownership, variety and impact.

What Are Your Responsibilities?

• Develop and deliver social media strategies that bring our brand to life and support wider marketing and commercial goals.
• Creating and editing engaging content includingphotos, videos and written copy tailored to each platform and audience.
• Attend various events across our portfolio, creating authentic, on-the-go content that lands in feeds while the moment is still fresh.
• Plan and manage content calendars across multiple Instagram, Facebook, TikTok and LinkedIn accounts.
• Be the voice behind our channels — responding to comments and DMs, engaging with followers and creating genuine online connections.
• Track performance, deliver weekly reporting and use insights to continually optimise campaigns and content.
• Work closely with our marketing, creative and venue teams, while supporting social media budgets and paid campaigns.

What we are looking for:

• Proven experience managing social channels, with a standout portfolio showcasing successful Instagram and TikTok campaigns that spark engagement and deliver measurable results.
• You understand the bigger marketing picture and know how to turn strategy into campaigns that connect social activity with brand, audience and commercial goals.
• Comfortable using social management and analytics tools, including Google Analytics, to track performance, uncover insights and continually optimise what’s working.
• Confident behind the camera and on the edit — with strong skills across photography, video and design, and experience with tools such as Adobe Creative Suite, CapCut, Premiere Pro or Final Cut Pro.
• Highly capable across Microsoft Office and the digital and creative platforms used to plan, produce and manage content.
• Exceptional written and verbal communication skills, with the ability to turn ideas into engaging captions, compelling content and stories people want to follow.
• Experience across hospitality, corporate, B2B or events is highly regarded, as is a degree in marketing, communications or a related field.

Why you will love working with us!

• Employee referral program – we reward you financially to recommending top talent like yourself!
• Employee Assistance Program – 100% confidential
• Enjoy access to Humanforce Thrive! Gain access to your earned wages earlier, unlock exclusive cashback offers and employee retail discounts and discover a range of benefits to support your wellbeing, make everyday life easier and help you save more!
• Monthly Birthday & Anniversary Afternoon Tea – Mark your special moments with a relaxing afternoon tea designed to make you feel valued
• Exclusive Staff Discounts – Enjoy special savings at Hay St Market, Lua by Luke Nguyen, the award-winning Midden by Mark Olive and accommodation discounts at Wandin Valley Estate right at your fingertips.
• Supportive Team Culture
• Career progression: We actively champion internal development and long-term career pathways.

If you're looking to join a talented, creative team and make your mark, we want to hear from you!

Please note due to the nature of this position, some weekend and evening work is required on occasion.

Doltone Hospitality Group is an equal opportunity employer committed to gender equity and workplace diversity. We strongly encourage applications from Aboriginal and Torres Strait Islander peoples.