Social Content Creator

Publicis Groupe; Brisbane; On-site; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Wholeself program

Publicis Liberté flexibility

Global Marcel AI platform access

Marcel Classes (learning)

Job summary

Publicis Groupe Brisbane is seeking a Social Creative to craft engaging social-first ideas and bring them to life through video, design and static assets. You’ll work with the social team to develop always-on content, reactive moments and campaigns that stop the scroll.

You’ll pitch concepts, shoot and edit platform-native content, and stay ahead of trends across Instagram, TikTok, Meta and YouTube. This is a fast-paced, collaborative role that values curiosity and experimentation.

Qualifications

• Experience in a social creative, content creator, designer, videographer or similar role.
• Skilled using Adobe Creative Suite, AI tools or equivalent creative tools.
• Deep understanding of social trends and best practice.
• A portfolio showing strong ideas and hands-on social content creation.
• Confidence shooting and editing short-form video and designing static assets.
• Strong knowledge of TikTok, Instagram, Meta, YouTube and emerging platforms.
• A collaborative attitude and the ability to work at the pace of social.
• The ability to clearly communicate and present creative ideas.
• Cultural curiosity, strong creative judgement and a willingness to experiment.

Responsibilities

• Develop social-first ideas across always-on content, reactive opportunities and campaigns.
• Turn briefs, audience insights and cultural trends into clear creative concepts.
• Present ideas and creative thinking confidently to internal teams and clients.
• Own concepts from initial idea through to production and final delivery.
• Shoot, design and edit platform-native video and static content.
• Create strong hooks, pacing and visual storytelling tailored to each platform.
• Identify relevant trends, formats and emerging opportunities for clients.
• Collaborate with strategists, social specialists, creatives and producers to strengthen the work.

Skills

Social content creation

Video editing

Design

Platform knowledge

Collaboration

Communication

Creative thinking

Storytelling

Tools

Adobe Creative Suite

AI tools

Job description

Company description

We are proud to be known as the most creative and connected communication agency in Queensland. We have a portfolio of clients and brands ranging from Queensland-based and focused; to Australian, APAC and global. We’re a channel agnostic creative company and create ideas and solutions that work across owned, earned and paid channels.

We have a broad variety of clients across a variety of categories including health & wellness, food & beverage, education, tourism, sport & entertainment, auto, and government. We work for our clients to make impact in markets globally, across the APAC region, across Australia and also for Queensland.

As part of one of the world’s leading global networks, we bring together a connected ecosystem of communications including creativity across communications touchpoints, media, digital, data, PR and CRM.

We built an agency that’s proud to be based in Queensland – the future home of the Olympic Games. We’re attracting people who’ve worked all over the world but believe living in a place with a bit more sunshine and freedom leads to more creativity. We seek to hire people who are curious, instinctive, entrepreneurial and kind to each other to make change happen.

Overview

About the job

Role Summary

As the Social Creative, you’ll be responsible for creating engaging social-first ideas, then bringing them to life through video, design and static content that stops the scroll across Instagram, TikTok, Facebook and more.

Sitting at the forefront of culture, audience behaviour and platform trends, you’ll work closely with our social team to create content that delivers impact for our clients and makes people want to engage. From always-on content to reactive moments to larger campaigns, you’ll take social posts from initial concept through to client presentation, production and final execution.

This is an ideas-led but hands‑on role for someone who is curious and collaborative. Someone who can confidently pitch snackable social concepts and turn them into videos, designs or photos that make people want to watch, swipe, save, and share.

Key Responsibilities:

• Develop social-first ideas across always-on content, reactive opportunities and campaigns.
• Turn briefs, audience insights and cultural trends into clear creative concepts.
• Present ideas and creative thinking confidently to internal teams and clients.
• Own concepts from initial idea through to production and final delivery.
• Shoot, design and edit platform-native video and static content.
• Create strong hooks, pacing and visual storytelling tailored to each platform.
• Identify relevant trends, formats and emerging opportunities for clients.
• Collaborate with strategists, social specialists, creatives and producers to strengthen the work.

What you’ll bring:

• Experience in a social creative, content creator, designer, videographer or similar role.
• Skilled using Adobe Creative Suite, AI tools or equivalent creative tools.
• Deep understanding of social trends and best practice
• A portfolio showing strong ideas and hands‑on social content creation.
• Confidence shooting and editing short‑form video and designing static assets.
• Strong knowledge of TikTok, Instagram, Meta, YouTube and emerging platforms.
• A collaborative attitude and the ability to work at the pace of social.
• The ability to clearly communicate and present creative ideas.
• Cultural curiosity, strong creative judgement and a willingness to experiment.

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses.

Additional information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.