SEO Coordinator @ Jaywing

Hatch; City of Melbourne; On-site; AUD 60,000 - 80,000; Full time

Job summary

Jaywing in Melbourne is seeking an SEO Coordinator to support the team in creating and optimizing digital marketing strategies, conducting keyword research, and delivering data-driven insights.

You will work closely with team leads, using Excel, Google Sheets and Google Analytics, while applying storytelling, proactivity and a detail-oriented approach to improve client visibility and organic performance.

Qualifications

• Bachelor degree in marketing or similar (completed or underway).
• Experience with Excel and Google Sheets; strong computer literacy.
• Working knowledge of Google Analytics.
• Strong numerical and data-driven mindset.
• Ability to tell stories with data.

Responsibilities

• Support the team in creating and implementing digital marketing campaigns.
• Assist in driving organic traffic and online visibility for clients.
• Conduct comprehensive keyword research to identify opportunities for organic growth.
• Optimize website content, meta tags, and internal linking structures for better search visibility.
• Implement technical SEO best practices to enhance performance and user experience.
• Assist with link building and creation of media lists.
• Analyze keyword trends and search volumes to inform content strategy.
• Collaborate with cross-functional teams to align SEO with client objectives.
• Support ongoing management of accounts/campaigns.
• Adhoc support to senior team members.

Skills

Excel

Google Sheets

Analytical skills

Storytelling

Proactive attitude

Detail-oriented

Education

Bachelor degree in marketing or similar

Tools

Google Analytics

Job description

More about the SEO Coordinator role at Jaywing

This dynamic role involves supporting team efforts in creating and optimizing digital marketing strategies, performing competitor research, and presenting key insights. You'll delve into various tasks across the SEO team, from keyword research, meta data recommendations to basic copywriting and sub editing.

You will be nurtured by the wider team, but will work closely with the team leads to develop your skills and understanding of all things SEO.

Proficiency in Excel and Google Sheets, coupled with a keen eye for detail and strong analytical skills, are crucial. Beyond technical abilities, you’ll need to possess a proactive attitude, storytelling prowess, and a thirst for learning.

Key Responsibilities

• Support the team in creating and implementing successful digital marketing campaigns based on best practise & client data.
• Assist in driving organic traffic and enhancing the online visibility of our clients.
• Conduct comprehensive keyword research to identify opportunities for organic growth.
• Optimize website content, meta tags, and internal linking structures for improved search engine visibility
• Implement technical SEO best practices to enhance website performance and user experience.
• Assist with link building & creation of media lists
• Analyse keyword trends and search volumes to inform content strategy and website optimisation.
• Collaborate with cross-functional teams to develop and execute SEO strategies that align with client objectives and industry best practices.
• Support with the on-going management of accounts/campaigns
• Adhoc support to the senior team members

Key Relationships

• Head of SEO
• SEO Team

Knowledge And Experience

• Bachelor degree in marketing or similar (completed or underway)
• Experience in Excel, Google Sheets and a high level of computer literacy
• Working knowledge of Google Analytics
• Great with numbers, calculations and using data
• Strong critical thinking skills to question and challenge the norm
• Ability to story tell and articulate your thoughts and findings in a compelling way
• Social, confident and happy to jump in the deep end
• Highly organised and detail oriented
• Able to create and maintain good working relationships with both internal and external stakeholders
• Pro-active and hands on attitude – happy to get stuck in when required
• Self-driven and ambitious to follow a career in digital marketing
• Proactive approach to problem solving
• Innovative mindset with a creative approach to digital marketing strategies
• Ability to think outside the box to develop engaging and unique campaigns
• Thirst to learn and develop as a marketer in an ever-changing industry

Key Responsibilities

• Supporting the team in creating and implementing digital marketing campaigns
• Collaborating with cross-functional teams

Key Strengths

• Proficiency in Excel and Google Sheets
• Strong analytical skills
• Basic copywriting and sub-editing skills
• Working knowledge of Google Analytics
• Strong critical thinking skills
• Ability to tell compelling stories

A Final Note: This is a role with Jaywing not with Hatch.