Senior Social Media Manager

NGARE EMPLOYMENT SOLUTIONS PTY LTD; Sydney; On-site; AUD 120,000 - 160,000; Full time

Benefits offered by this job

On-site gym membership

Parking

Team events

Job summary

My Guardian is seeking a Senior Social Media Manager to lead the overall social strategy and elevate our brand across digital channels. This will be a full-time, on-site role at our Olympic Park head office in Sydney, reporting to the Marketing & Communications area.

You will manage content calendars, partner with creators, engage communities, and measure ROI to drive growth and brand trust. Strong leadership and 5+ years in digital marketing are required.

Qualifications

• Minimum of 5 years of experience in content creation, digital marketing, or a related field.
• Advanced skills in Adobe Photoshop and Adobe Premiere.
• Experience with Google Analytics, Google Ads, Meta Ads Manager, and email marketing software.
• Excellent written and verbal communication skills.
• Able to work independently and as part of a team.
• Strong time management and organisation skills.

Responsibilities

• Define, set, and drive the overall social media strategy and digital direction to align with business growth goals.
• Conduct trend analysis to keep the brand relevant and timely.
• Perform competitor social media analysis and sentiment tracking.
• Manage content calendar and scheduling across platforms.
• Collaborate with creators for campaigns while ensuring brand guidelines.
• Oversee community management to foster trust and consistent tone.
• Drive channel growth and engagement, and report on ROI.

Skills

Content creation

Digital marketing

Communication

Tools

Adobe Photoshop

Adobe Premiere

Google Analytics

Google Ads

Meta Ads Manager

Email marketing software

Job description

My Guardian is a leading Aged and Disability Care service provider delivering compassionate, high-quality, person-centred care. As we continue to grow rapidly, we remain committed to empowering individuals to live safely, independently, and with dignity.

As our organisation continues to grow, we are seeking a a Senior Social Media Manager to define our overall social strategy and elevate our brand presence across all digital channels.

This is a strategic, high-impact role. We’re looking for a sharp, commercially minded strategist who can set clear direction, analyse the competitive landscape, and oversee end-to-end execution—from content scheduling and creator partnerships to community engagement and reporting—all while ensuring strict adherence to our brand image and guidelines.

The role will be full time, on site at our Head Office in Olympic Park.

Key responsibilities include:

Define, set, and drive the overall social media strategy and digital direction to align with business growth goals

Conduct continuous topical research and trend analysis to keep our brand relevant and timely

Perform ongoing competitor social media analysis and sentiment tracking to identify opportunities and market positioning

Manage, curate, and own the content calendar and scheduling pipeline across all platforms

Liaise with content creators to execute collaborative campaigns, ensuring full alignment with strategy and strict adherence to brand guidelines

Oversee active community management to foster connection and build brand trust while maintaining consistent tone of voice

Drive channel growth with a sharp focus on increasing engagement rates and expanding follower count

Track, analyse, and report on key social metrics to optimize campaign performance and demonstrate ROI

The successful applicant will have:

Minimum of 5 years of experience in content creation, digital marketing, or a related field

Advanced skills in Adobe Photoshop and Adobe Premiere

Expertise in Google Analytics, Google Ads, Meta Ads Manager, and various email marketing software

Excellent written and verbal communication skills, with a keen attention to detail

Capable of working independently and collaboratively within a team environment

Superior time management and organisational skills, capable of prioritising tasks and meeting deadlines

Why Join My Guardian

Join a high-growth organisation with national expansion plans.

Be part of a hands-on Executive Leadership Team

Lead and shape a critical function at scale

Work from our Sydney Olympic Park head office (on-site, 5 days)

Access to on-site gym membership, parking, and team events

A genuine opportunity to build, influence, and leave a legacy

30 September 2026Sydney Olympic Park New South Wales, AustraliaFull TimeMarketing & CommunicationsDigital & Search Marketing