Senior Research Analyst – Market Insights & Forecasting

Ken Research Private Limited; India; In loco; AUD 70.000 - 90.000; Tempo pieno

Descrizione del lavoro

Ken Research Pvt. Ltd. is hiring a Research Analyst to conduct in-depth primary and secondary research, analyze data, and contribute to client reports. The ideal candidate will be responsible for creating data models, running analyses on industry trends, and collaborating with team members. You'll utilize tools like SPSS and Tableau while ensuring effective communication of findings. This role requires a degree in a relevant field and offers opportunities for professional growth in data analytics and market insight generation.

Competenze

• Experience in data analysis and market research.
• Proficient in statistical tools like SPSS for model building.
• Strong communication skills for presenting insights.

Mansioni

• Conduct primary and secondary research for project requirements.
• Create and maintain databases for data collection.
• Analyze market trends and prepare reports for clients.

Conoscenze

Data analysis

Primary research skills

Business development

Statistical tools

Communication skills

Formazione

Bachelor's degree in a relevant field

Strumenti

SPSS

Tableau

Python

Excel

Descrizione del lavoro

Position: Research Analyst or Research Analyst II (As per Interview)

Job Location: Gurugram

Mode of Work: On-site (5 Days)

RoleDefinition:

Research Analyst II is one who is responsible for creating syndicated/custom industry opportunity decks, investment model & surveys bycollecting raw data from primary and secondary sources in excel,analyzing and interpreting the collated data with storyboarding in PPT asper the client’s requirement.

Responsibility Deliverable:

• Preparing scope
• Carrying out secondary
• Carrying out Primary research
• Build Future Forecasting Model and Investment Model
• Interpreting/ storyboarding in PPT Deliverable to represent the data in
• Unique way for better clarity.
• Aiding Team members: Associates and Analysts in the team
• Carry out Business Development activities

Key Responsibilities:

Scope Building

• Create a scope as per the client requirement serving the learningoutcome statement (LOS) clearly mentioning the time period for thedata points, definition, research approach, sample size to beconsidered from DD and SS side.
• Be a part of kick-off client call to learn the client objective, scopenuances and seek clarity wherever required
• Create timeline with the manager/ mentor for the scope allocated.

Secondary Research

• Identify the right definition of the market size/ segments in terms ofprice, region, product segments considered and excluded, whetherit should be customer spend or all companies revenue and taxonomyof the product categories and its application.
• Build the ecosystem including all the set of companies that exist asper different business model, identify their business model and mode of operations, sourcing, distribution channel used, whetherthe industry is fragmented or concentrated
• Identify all plausible direct secondary research sources and collatedata points from various annual reports, press filings, broker reports, databases, industry association statistics, yearbooks, industryarticles, DRHPs to carry out the market assessment, trends, growthdrivers, challenges, investment model, competition, pricingassessment, company profiles, etc
• Building hypothesis based on data available for validation fromprimaries
• Learn the keywords to search for the research, build proxy modelsfrom Demand and supply side and learn which variables can becollated from secondary sources
• Use the company databases (DnB Hoovers, Euromonitor, Statista,Marketline, etc) to know which information can be sought about the industry and company related to the research ecosystem.

Primary Research:

• Creating a primary tracker (incl. name, designation, company name,email id, interview as researcher/ mystery shopper, remarks, etc) &identifying all the type of entity types to be connected with.
• Connecting with C-level executives, sales/business developmentdepartment heads on Linkedin/other local social media/ chat platform.
• Liasoning with industry experts panel or getting them onboard/handle translators/ freelancer students if required.
• Scheduling research interviews with various industry experts andsharing the transcript/questionnaire first basis respondentdesignation, aptitude to answer the questions before a CATI(computer assisted telephonic interview) via VOIP softphone (X-lite,warmconnect).
• Simultaneously, conducting mystery shopping via vendor selectionprocess, potential B2B client etc, to ascertain the authenticity ofprimary data points
• Conducting customer surveys by hosting questionnaire onplatforms such as Zoho, survey monkey, etc; negotiate and buy theresponses; critically evaluate and build cross tab for the responsesreceived
• Record all the data from primary and secondary sources, time stampall information, include source specific/ reference URL in commentswith proper mention of working model & definition.
• Maintaining the backup folder for all the sources used.
• Properly format the excel as per the scope data points and create 2deliverables: Internal Source Excel & Client Deliverable Excel.
• Perform a sanity check of the collected data via standard consultingapproaches (top-down, bottom-up) from demand side and supplyside.
• Coordinating with colleague working on the mandate to explain thedata collated, provide clarity and seek any secondary or primaryresearch requirement for qualitative content.
• Reporting end of day (EOD) status on internal TMS (taskmanagement software)

Build Future Forecasting Model and Investment Model

• Run the multi factor regression model on statistical tool, SPSS byidentifying the independent macro/ industry factors for last 10years or time series regression models.
• Build scenario analysis (base, best and worst case) dependent uponthe sector.
• Validating future growth via primary and secondary research.
• Build investment model from the scratch to identify 3-5 years P&L,ROI, Payback period, etc
• Learning advanced analytical tools – Tableau, Python from in-houseand self paced trainings

Interpreting/ Storyboarding PPT Deliverables:

• Create the flow of the deck as per the scope basis client learningoutcome statement from each section.
• Understanding and interpreting the nuances of statistics andqualitative content collated in the excel and how it needs to bepresented in the deck in less verbose manner i.e. creating blueprint.
• Distil large amounts of information into specific takeaways
• Format the report in a manner where all the statistics to be timestamped and sourced properly along with the mention of generalcaveats/ notes/ references used.
• Prepare the Main PPT deck in a cohesive manner and by building aproper storyboard after analysing the data from primary andsecondary sources.
• Once the report is completed, the final files that include excerpt,sample report, executive summary, company profiling and PRFiles are prepared for building potential investor relations.
• The individual is expected to present the deck in charge(SRA/Consultant/ Senior Consultant) his/her findings on a regularbasis.
• Presenting to the client, as and when required. Incorporating thechanges as per the client requirement.
• Coordinating/ supporting the associate/ analyst on the mandate to understand the data collated, seek clarity, understand gaps insecondary or primary research requirement and conduct supply anddemand side sanity checking/ triangulation.
• Reporting end of day (EOD) status on internal TMS (taskmanagement software).
• Learning advanced analytical tools – Tableau, Python from in-houseand self-paced trainings

Aiding the team mates of Associates and Analysts in the team

• Proofread the deliverables (Excels and PPT) of the associate andanalyst team under the guidance of Consultant/ Senior Consultant.
• Conducting Knowledge Transfer and experience sharing sessionsand run role playing/ simulations training with associates andanalysts in the team.
• Aiding your team member in any stage of the project execution andcourse correcting him/her, if need arises.
• Pitching the projects to the prospective clients.
• Post completion of the report, the individual is expected to carry out.
• Business Development activities and maintain potential clienttracker by reaching out to potential clients over mails/ Linkedinwho would be interested to purchase the report
• Keeping in loop the business development team internally on anypotential lead.