Senior Planning & Connections Lead

Publicis Groupe ANZ; Sydney; Presencial; AUD 120.000 - 160.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Wholeself program

Publicis Liberté flexibility

Global Marcel AI platform

15,000 learning programs

Career Conversations

Diversity, Equality, and Inclusion

Birthday Leave

Work Your World

Parental leave

Counselling via Sonder

Descripción de la vacante

Publicis Groupe ANZ, through Publicis Plus+ in Sydney, seeks a senior Planning & Connections Partner to lead and elevate media planning across PepsiCo brands. You’ll fuse marketing science with data, research and creative thinking to deliver connected, rigorous communications plans that drive growth.

You’ll guide briefs, ensure audience-led insights shape decisions, and partner with clients and internal teams to raise the planning bar and deliver impact at scale.

Formación

• 10+ years of experience in connections planning, communications strategy or integrated media planning.
• Strong knowledge of marketing science and translating its principles into practical planning decisions.
• Experience turning strategy, analytics and consumer insight into actionable connections plans.

Responsabilidades

• Raise the standard and rigour of communications planning across PepsiCo, grounding decisions in evidence and marketing science.
• Connect analytics, strategy, media and specialist expertise into a cohesive planning approach.
• Build strong client and partner relationships aligned with business objectives.
• Translate marketing science and research into useful planning decisions.
• Raise planning capability through mentoring and knowledge sharing.

Conocimientos

Planning & Connections

Marketing science

Audience-led planning

Data analytics

Integrated media planning

Client relationships

Mentoring/knowledge sharing

Strategic communication

Herramientas

Syndicated planning tools

Proprietary planning solutions

Descripción del empleo

Publicis Groupe ANZ, through Publicis Plus+ in Sydney, seeks a senior Planning & Connections Partner to lead and elevate media planning across PepsiCo brands. You’ll fuse marketing science with data, research and creative thinking to deliver connected, rigorous communications plans that drive growth.

You’ll guide briefs, ensure audience-led insights shape decisions, and partner with clients and internal teams to raise the planning bar and deliver impact at scale.