Senior Marketing Specialist Commercial

CSR Limited; Ryde; On-site; AUD 120,000 - 150,000; Full time

Benefits offered by this job

Collaborative culture

Up to 14 weeks parental leave

Employee assistance program

Job summary

CSR Limited in North Ryde seeks an experienced Senior Marketing Specialist - Commercial to lead marketing strategies across a diverse portfolio and drive sustainable growth. You will partner with Sales, Product, Sustainability, Digital and Technical teams to shape value propositions and go-to-market programs.

You will oversee integrated campaigns, product launches and stakeholder engagement across Australia and internationally, delivering measurable commercial outcomes.

Qualifications

• 8+ years in senior or strategic marketing roles.
• Degree qualified in Marketing, Business or related discipline.
• Proven experience developing and executing marketing strategies in complex environments.
• Strong capabilities in campaigns, digital marketing, content development and product launches.

Responsibilities

• Develop and execute marketing strategies that support commercial growth.
• Lead integrated campaigns across digital, PR, social, events and channels.
• Drive product launches and market activation programs.
• Utilise insights to identify opportunities and optimise performance.
• Lead sustainability-focused marketing initiatives and programs.
• Engage architects, designers, contractors and builders.
• Partner with internal and external teams to deliver outcomes.
• Present insights and results to senior stakeholders locally and globally.

Skills

Marketing strategy

Stakeholder management

Campaign management

Digital marketing

Product launches

Education

Marketing degree

Job description

At CSR, we're building a better future together.

We are a team of 2,600 people across Australia and New Zealand, and we are all collaborating every single day towards a shared purpose - 'Building solutions for a better future'. As a leading Australian Manufacturing business, we're at the forefront of developing innovative, sustainable, and high performing building products and systems.

At CSR, we put people first. We are committed to creating a safe, respectful, supportive, and inclusive working environment that enables everyone to feel valued, grow and truly thrive. We are committed to providing equal opportunity for everyone and welcoming people of all backgrounds, identities, experiences, abilities,and life stage.

The Opportunity:

CSR is seeking an experienced Senior Marketing Specialist - Commercial based in North Ryde to lead the development and execution of marketing strategies across a diverse portfolio of commercial and design-focused businesses. This is an exciting new opportunity to influence strategic priorities, lead major marketing initiatives and partner with stakeholders across Australia and internationally to deliver sustainable growth.

As the Senior Marketing Specialist - Commercial, you will be responsible for developing and delivering marketing strategies that strengthen market position, support customer engagement and drive commercial performance.

Working across multiple businesses and customer segments, you will use market intelligence, customer insights and performance data to identify opportunities, shape value propositions and deliver effective go-to-market programs. You'll collaborate closely with Sales, Product, Innovation, Sustainability, Digital and Technical teams whilst influencing senior stakeholders across local and global markets.

Key Responsibilities:

• Develop and execute marketing strategies that support commercial growth.
• Lead integrated campaigns across digital, PR, social media, events, trade media and customer channels.
• Drive successful product launches and market activation programs.
• Use customer, competitor and market insights to identify opportunities and optimise performance.
• Lead sustainability-focused marketing initiatives and strategic commercial programs.
• Create targeted engagement programs for architects, designers, contractors and builders.
• Partner with internal stakeholders and external agencies to deliver impactful marketing outcomes.
• Present recommendations, insights and results to senior stakeholders locally and globally.

About You

• 8+ years' experience in senior marketing, commercial marketing or strategic marketing roles.
• Degree qualified in Marketing, Business or a related discipline.
• Proven experience developing and executing marketing strategies in complex business environments.
• Strong capabilities across campaigns, digital marketing, content development and product launches.
• Experience in architecture, design, construction, manufacturing or specification-led industries highly regarded.
• Commercially minded with strong analytical, stakeholder management and presentation skills.
• Able to influence and drive outcomes without direct people management responsibility.

What we offer

We strive to support your professional and personal growth. Here are some of the perks you'll enjoy as part of the CSR team:

• Supportive and collaborative culture that fosters innovation and inclusion. You'll be surrounded by talented colleagues who are passionate about their work and committed to helping each other succeed.
• Employee benefits including up to 14 weeks of paid parental leave and access to an employee assistance program and discounts through employee rewards programs.
• Rewarding career with on-the-job learning, development, and upskilling opportunities within and across our brands

To find out more about us, visit www.csr.com.au