Senior Digital Account Manager – Email & Martech Lead

Ogilvy Australia; Melbourne; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Global opportunities

Parental leave 16 weeks

Leading AI tools

Inclusive culture

Career development

Extra time off

Wellbeing support

Job summary

Ogilvy Australia seeks an experienced Account Manager with 4+ years in digital marketing and martech to manage key client accounts, drive end-to-end email campaigns and deliver strategic campaign solutions across loyalty and acquisition programs.

You will handle day-to-day admin, WIPs, meetings, estimates and records while offering recommendations aligned to client needs. Work with top Australian retail brands and cross-functional teams.

Qualifications

• 4+ years experience in digital marketing and martech
• Strong stakeholder management to deliver successful outcomes
• Overseeing end-to-end campaigns including email campaigns and lifecycle communications
• Ability to present findings to drive continuous improvement
• Excellent written and verbal communication with attention to detail

Responsibilities

• Manage multiple key client accounts, owning all aspects of account services
• Own financials and contracts for assigned accounts, including SOWs, MSAs, change requests, invoicing and burndown reports
• Nurture relationships with key clients through frequent contact, meetings and social events
• Project manage small to medium campaigns/retainers, coordinating timelines, resourcing, delivery and budgets
• Be escalation point to solve problems with minimal impact on relationships and quality
• Conduct workshops to capture business requirements and identify opportunities
• Manage resource allocation across accounts to ensure efficient staffing
• Maintain knowledge of Ogilvy One service offerings to answer client inquiries and identify opportunities
• Build relationships with platform partners (e.g., Martech Account Executives) to share knowledge and seek new opportunities
• Lead end-to-end execution of marketing campaigns (primarily email), including creative, strategy, QA, deployment and reporting

Skills

Digital marketing

Martech

Account management

Email campaigns

Stakeholder management

Job description

We’re seeking an experienced Account Manager with 4+ years of experience indigital marketing and martech .

You will help clients connect with their customers using innovative and strategic digital campaign solutions, across both customer loyalty and acquisition campaigns, with a focus on end-to-end email campaign management.

You will handle the day-to-day administration of your client accounts, including internal and client WIPs, workflow control, meetings, minutes, estimates, and records, while developing a thorough understanding of your client’s business needs and offering strategic recommendations on digital campaigns.

In this opportunity, you will get to work with some of Australia’s most-loved retail brands.

WHAT YOU'LL DO:

• Managemultiplekeyclientaccounts, owning all aspects of account services
• Own the financial and contractual nature of the assigned accounts, including scoping of new opportunities, creating and reviewing SOWs, MSAs & change requests, invoicing and burndown reports, ensuring prosperous financial health across accounts
• Nurture and grow the relationships within the assigned accounts, ensuring frequent contact with key clients, in-person meetings and social gatherings
• Project management of small to medium projects/retainers, owning the coordination and completion of project timelines, resourcing, delivery, change requests, budget, and perform agile ceremonies as required
• Be the escalation point of contact, ensuring problems are solved efficiently and with minimal impact to the client relationship, internal team and quality of work
• Conduct/assist workshops and discovery sessions to capture business and functional requirements of assigned accounts, to inform new opportunities and the scoping of identified opportunities
• Manage the resourcing of accounts, ensuring accounts are adequately and efficiently resourced
• Maintain and demonstrate a sound knowledge of Ogilvy One’s range of technical, strategic and campaign service offerings, to answer client enquiries and to proactively seek new opportunities by identifying accounts' needs within Ogilvy One’s service offerings
• Build and maintain relationships across platform partners (e.g. Martech Account Executives) to share knowledge and seek new opportunities
• Lead the end-to-end execution of marketing campaigns (primarily email marketing), including creative development, strategic guidance, quality assurance, deployment, and reporting

WHAT YOU'LL BRING:

• Demonstrated experience with strong stakeholder management to deliver successful outcomes
• Solid understanding of marketing technology and digital marketing
• Experience in overseeing and managing campaigns end to end
• Familiarity with digital campaigns, including email campaigns and lifecycle communications
• Comfortable presenting campaign findings to stakeholders to drive continuous improvement
• Strong ability to triage and work with both internal and external stakeholders to ensure outcomes
• Strong organisation and project management skills
• Excellent written and verbal communication skills with attention to detail
• Exceptional relationship-building skills and a team player mentality
• Be comfortable with simplifying complex technical strategies and requirements to nontechnical stakeholders
• Experience identifying opportunities to add value to existing tech stacks

ABOUT OGILVY ONE

Ogilvy One is the customer experience and engagement arm of Ogilvy, specialising in building valuable relationships by design.

For 25 years, we've transformed business challenges into human-centric solutions that drive long-term customer value, always putting creativity at the heart of our approach. Across Ogilvy's global network of 120+ offices, we combine creativity, data, and AI to craft personalised brand experiences that connect with customers on a deeper level.

With over 4,000 specialists bringing expertise in creative, strategy, data, media, and technology, supported by a network of technology hubs powered by Verticurl, we deliver integrated solutions that help brands thrive in the age of personalisation.

WHY YOU'LL LOVE OGILVY

• Global opportunities – Access career pathways, projects and connections across the Ogilvy and WPP network.
• 16 weeks paid parental leave – Gender-neutral leave for all parents and caregivers.
• Leading AI tools – Exclusive access to WPP Open, our global AI platform.
• Inclusive culture – A workplace where everyone can belong and thrive.
• Career development – Personalised growth plans, coaching and ongoing learning opportunities.
• Extra time off – Birthday leave, Summer Fridays and loyalty leave.
• Wellbeing support – Health and fitness discounts, wellbeing programs and mindfulness resources.
• Employee Assistance Program – Free, confidential counselling support.
• Recognition and rewards – Celebrating great work and long-term contribution.
• Referral bonuses – Earn rewards for introducing great talent.
• Exclusive discounts – Savings on major brands through perkSPACE

At Ogilvy, inclusivity is essential to our success. We're committed to building a workplace that embraces various perspectives, experiences, and backgrounds, knowing that diverse teams drive more impactful work.

We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, Māori, people with disabilities, diverse cultural and linguistic backgrounds, all ages, genders, sexual orientations, gender identities and expressions, nationalities, and family structures.

We believe everyone thrives when they can be themselves. We provide equal opportunities and are committed to creating an inclusive environment where everyone feels valued, respected, and empowered to reach their full potential.

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