Senior CRM Strategist

Jivaro; Sydney; Remote; AUD 120,000 - 170,000; Full time

Benefits offered by this job

Fully remote Australia

Flexible hours

Annual retreats

Job summary

Jivaro, Australia’s leading CRM & Retention Agency, is seeking a senior strategist to own a portfolio of DTC brands and lead the end-to-end retention strategy across Email, SMS, loyalty, automation and subscription programs. You will work directly with the Founder, manage a team of Account Managers, and drive growth across clients, delivering data-driven results and presenting insights to senior leaders.

This fully remote role offers flexible hours and a clear growth path as the business expands

Qualifications

• 5+ years in CRM & Retention Marketing, preferably in an Agency environment.
• Hands-on experience with Klaviyo or similar platforms (Yotpo, Emarsys, SFMC, Braze).
• Proven ability to own and shape CRM strategies from brief to execution.
• Experience across Loyalty, Automations and Subscription programs.

Responsibilities

• Own a portfolio of DTC brands and the full retention strategy across Email, SMS, loyalty, automation and subscription programs.
• Manage a team of Account Managers and oversee output & delivery across CRM channels.
• Analyze data, present insights to senior leaders, and identify growth opportunities across clients.

Skills

CRM & Retention Marketing

Data segmentation

Strategic delivery

Team management

Tools

Klaviyo

Yotpo

Emarsys

SFMC

Braze

Job description

This role will take strategic ownership of a portfolio of DTC brands and some of the biggest brands in eCommerce, owning the full Retention Strategy across Email, SMS, loyalty, automation, and subscription programs.

The Opportunity:

The chance to join APAC's fastest growing CRM & Retention Agency, working directly alongside the Founder and owning end to end strategic delivery for a number of clients. You'll manage a team of Account Managers, overseeing output & delivery across Automation, Lifecycle, Loyalty, Email & SMS and Subscription programs, whilst managing key client & stakeholder relationships.

You'll use your hands on the tools experience to develop, shape & deliver solid results across a range of different clients, identifying new opportunities for growth & scale and reporting & presenting to key senior leaders.

Experience Needed & What You'll be Working on:

• A solid background in CRM & Retention Marketing, ideally in an Agency environment, with a focus on eCommerce, DTC & Retail
• Indepth, hands on experience with Klaviyo, or similar platforms such as Yotpo, Emarsys, SFMC or Braze
• Strong experience in owning & shaping CRM strategies, from brief & concept, through to execution
• Broad experience & exposure to all facets of CRM, including Loyalty, Automations and Subscription
• A solid track record in delivering uplift across all key metrics, from LTV, Retention & Engagement rates, as well as revenue increases
• Deep data segmentation experience & the ability to analyse large data sets, database sizes & present actionable insights
• A passion for living & breathing data, as well as commercial thinking, identifying new areas of opportunity & presenting these to the wider SLT

The Benefits:

• A fully remote role, based anywhere in Australia, with flexible working hours to suit your schedule & a true work-life balance
• The chance to join APAC's fastest growing CRM & Retention Agency, currently securing 3-4 new clients per month
• Working across a portfolio of some of the biggest brands in eCommerce, household names, with varying
• Joining the business at a time of hyper-growth, with a clear pathway for the Strategy function to expand even further
• Additional benefits, such as Annual Retreats to global locations
• Joining a team culture that's built around innovation, continuous growth, working amongst a team of some of the best & brightest minds in CRM
• Working directly alongside the Founder, in a high-impact, strategically focused role

Additional information

• Fully remote role, based anywhere within Australia
• Joining the fastest growing retention Agency in APAC
• Strategic ownership of a portfolio of some of the biggest brands in eCommerce