Senior Commercial Manager, Kayo

DAZN; Sydney; On-site; AUD 140,000 - 190,000; Full time

Benefits offered by this job

Fox Flex hybrid work

Free & discounted Foxtel/Kayo/BINGE

Volunteer leave

VIP experiences

Fox Fit wellbeing program

No meeting Fridays

Job summary

Kayo Sports, part of DAZN Group, is seeking a Senior Commercial Manager to drive strategic commercial programs across the customer lifecycle—from acquisition and trial conversion through to retention, reactivation and cross-sell.

You will translate customer, market and performance insights into practical opportunities, building robust business cases and coordinating with product, marketing, operations and technology teams to deliver outcomes.

Qualifications

• 5+ years in strategy, commercial strategy or related analytical role.
• Management consulting experience is highly regarded.
• Strong analytical and problem-solving capability, incl. statistics and commercial modelling.
• Experience leading strategic programs end-to-end, from opportunity to measurement.
• Proven ability to influence senior stakeholders across a complex organisation.

Responsibilities

• Lead commercial growth programs across the customer lifecycle.
• Track subscriber and revenue performance and communicate drivers of key metrics.
• Conduct opportunity assessments across the end-to-end journey.
• Identify growth levers across acquisition, retention, upsell and segmentation.
• Develop business cases with revenue forecasts, requirements, risks and CAPEX where needed.
• Lead pricing, plans, offers, bundles and promotional mechanics.

Skills

Analytical skills

Stakeholder management

Strategic thinking

Pricing & revenue

Communication

Education

Bachelor’s degree or equivalent

Job description

Senior Commercial Manager, Kayo

Application Deadline: 20 November 2026

Department: Foxtel BU

Employment Type: Full Time

Location: Australia - Artarmon

Reporting To: Angus Pfahl

Description

At Kayo Sports, part of DAZN Group, we’re focused on delivering exceptional sports streaming experiences and sustainable subscriber growth. We’re looking for a commercially minded, analytical leader to identify and deliver initiatives that grow Kayo subscriptions, revenue and customer value.

As a Senior Commercial Manager, you will lead strategic commercial programs across the customer lifecycle—from acquisition and trial conversion through to retention, reactivation and cross-sell.

You will turn customer, market and performance insights into practical commercial opportunities, building robust business cases and working across product, marketing, operations and technology teams to deliver outcomes.

Key Responsibilities

• Lead commercial growth programs, particularly cross-product initiatives, AI-driven customer engagement automation and billing opportunities.
• Track Kayo subscriber and revenue performance; identify, diagnose and communicate the drivers behind key base metrics.
• Conduct opportunity assessments across the end-to-end customer journey.
• Identify growth levers across acquisition, retention, upsell, win-back and customer segmentation.
• Develop business cases for new initiatives, including revenue forecasts, customer impact, operational requirements, risk assessment and CAPEX justification where required.
• Lead analysis and recommendations on pricing, plans, offers, bundles and promotional mechanics.
• Ensure pricing and offer activity is commercially viable, customer-focused and operationally executable.
• Monitor market trends, competitor activity and consumer behaviour to inform commercial decisions.
• Influence senior stakeholders and coordinate delivery across multiple teams and priorities.

About your experience

• 5+ years’ experience in Strategy, business strategy, commercial strategy, consulting, financial services or a related analytical commercial role.
• Prior management consulting experience is highly regarded.
• Strong analytical and problem-solving capability, including a sound understanding of statistics and commercial modelling.
• Demonstrated experience leading strategic programs end-to-end, from opportunity identification and business case development through to execution and measurement.
• Proven ability to manage and influence senior stakeholders across a complex organisation.
• Experience developing pricing, proposition, offer, customer lifecycle or revenue-growth strategies is highly desirable.
• Excellent written, verbal and presentation communication skills.
• A customer-first mindset and strong understanding of the needs of streamers, sports fans and entertainment audiences.
• The ability to work effectively in a fast-paced environment, prioritising competing initiatives and adapting to changing business needs.
• A relevant bachelor’s degree or equivalent experience.

Life at Foxtel Group

A career with us means working across one or more of our brands including Foxtel, Kayo Sports, BINGE, Fox Sports and Foxtel Media. When you join, the Perks at Work are taken care of:

• You’re part of Fox Flex, our hybrid way of working with time spent at home and on campus
• Free & discounted products including Foxtel, Foxtel Broadband, Kayo Sports and BINGE
• Special days away from work for Birthday, Cultural & Volunteer Leave
• VIP Experiences: Free tickets to sporting events, red carpet premieres, advance screenings, and behind-the-scenes tours.
• Access to our holistic Fox Fit wellbeing program
• Company-wide meeting-free lunch hours and Friday afternoons