Senior Brand Lead

Envato; Australia; Hybrid; AUD 120,000 - 170,000; Full time

Benefits offered by this job

Home office

Learning budgets

Wellbeing support

Study support

Volunteer leave

Parental leave

Remote work option (up to 3 months/yr)

Job summary

Envato is seeking a Senior Brand Lead in Australia to ensure the brand and product storytelling align across launches and campaigns. You will translate product work into a compelling brand narrative, working closely with Product Marketing, Creative Studio and senior leadership.

The role offers autonomy to shape strategy and execution within a flexible, inclusive environment. You will stay close to creative professionals, turning insights into actionable stories and ensuring Envato remains a

Qualifications

• Deep brand and campaign experience, ideally in digital product or tech environments.
• Comfort working with senior stakeholders and influencing product-led storytelling.
• Strong commercial marketing judgment and ability to translate insights into decisions.

Responsibilities

• Translate product and AI workflows into a compelling Envato brand story.
• Shape launches, campaigns and partnerships with Product Marketing and Creative Studio.
• Balance strategic thinking with practical execution and stakeholder collaboration.
• Spot cultural shifts and ensure brand work lands with creative professionals.

Skills

Brand experience

Campaign experience

Stakeholder management

Creative judgement

Job description

Help shape how Envato’s product shows up in the world

Envato is an all-in-one creative asset toolkit, bringing together millions of creative assets and AI tools to help creative professionals make better work, faster. Everything we do in Marketing starts with the product: what it enables, the problems it solves and the momentum it creates for the people using it.

That is where our Brand team comes in.

We’re looking for a Senior Brand Lead to make sure Envato’s brand and product story are working together. You’ll help us translate what we are building into a brand that creative professionals want to be part of. One that feels useful, inspiring and distinctly Envato.

You’ll be close to Product, Creative, Content and Growth, helping shape the thinking behind the launches, campaigns and stories that bring Envato to market. From a new AI workflow to a major product release, you’ll help uncover the customer value, find the strongest story and make sure the work lands with the people it is for.

What you’ll do

You’ll report to the Head of Creative and Brand Marketing, with the opportunity to work closely with the CEO and senior leaders across the business. This is a senior individual contributor role with real autonomy. You’ll have room to shape the work, bring a point of view and turn good thinking into action.

A big part of the role is staying close to creative professionals. You’ll be driven to understand how they work, what slows them down, what inspires them and what is changing in their world. You’ll bring those insights back into the team, using them to influence how we build, position and talk about our product.

Some days that might mean working with Product Marketing and our Creative Studio to land the story behind a launch. Other days it might mean developing a campaign, building a partnership, working with an agency or spotting a cultural shift Envato should be part of.

You’ll bring strong brand experience, instincts and commercial marketing judgement. You can take a complex product or customer insight and turn it into a clear, compelling idea. You know that great brand work is not just about looking good. It helps people understand why a product matters, gives them a reason to choose it and makes them want to come back.

Who we are looking for

We’re looking for someone with deep brand and campaign experience, ideally from a digital product, subscription, technology or creative business. You’ll be comfortable working at both the strategic and practical level, confident with senior stakeholders and motivated by the chance to help a product-led brand keep evolving.

Most of all, you’ll care about creative work. You’ll be curious about new technology and AI, but equally interested in the human judgement, taste and craft that make the final result worth making.

Life at Envato

We’re a purpose-driven company and we’ve long embraced flexible, inclusive ways of working. We’re proud of the connected culture we’ve built across our global team. Our values: Customer First, Build our Future, Make it Happen and Embrace Diversity guide everything we do, shaping how we work and grow.

Our benefits include home office, team connection & learning budgets, wellbeing and study support, volunteer leave, generous paid parental leave, access to all our products, and the option to apply to work from another remote location for up to 3 months per year.

You can read more about us on our blog, including news of our acquisition by Shutterstock Inc in 2024.

A few things before you apply

We embrace diversity at Envato and what to ensure that everyone who applies for a role with us has an inclusive experience. Hiring for us isn't a tick box exercise, we want to know what you're passionate about, what our lived experiences are and what you think you can add to the team.

We're also big believers in using AI, and that includes how we hire. We may use AI tools to help support our recruitment process, but they don't replace human judgement. Our people always make the final hiring decisions.

We appreciate the time you’ve taken to apply to Envato and we're committed to responding to every applicant.

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