Senior Audio Product and Strategy Manager

News Corp Australia; Sydney; Hybrid; AUD 140,000 - 210,000; Full time

Benefits offered by this job

Health & wellbeing

Time off

Perks & discounts

Exclusively ours

Job summary

News Corp Australia is seeking a Senior Audio Product & Strategy Manager to own day-to-day audio product strategy, analysis, and delivery across podcast and digital audio initiatives. You will collaborate with internal teams and external partners to translate strategy into prioritised roadmaps and measured outcomes.

You will bring 5+ years of commercial audio experience, a strong analytic mindset, and a track record of launching and monetising audio content and advertising products within a

Qualifications

• 5+ years of commercial audio experience, with direct experience in podcasting and/or digital audio.
• Proven experience developing, launching, optimising, and commercialising successful audio content and advertising products.
• Strong commercial and analytical capability, including experience working with audience, inventory, revenue, and performance data.
• Understanding of digital audio formats, distribution, monetisation, audience measurement, advertising models, and platform dynamics.
• Strong project management, communication, and stakeholder-management skills.

Responsibilities

• Conduct market and competitive research to identify trends and opportunities for podcast product growth and innovation.
• Partner with the audio strategy director on the audio ad and content offering, translating strategy into roadmaps and delivery plans.
• Own end-to-end audio product lifecycles from discovery to launch, optimisation and portfolio management.
• Develop and maintain product documentation, specifications, and commercial frameworks.
• Analyse audience, inventory, revenue, and product-performance data to inform decisions and measure success.
• Lead ongoing product and operational optimisation across audio content and advertising products.
• Prepare regular performance reporting and sales-enablement materials.
• Act as subject matter expert on audio products for internal stakeholders and external partners.

Job description

What’s the role?

We are seeking a Senior Audio Product & Strategy Manager to provide specialist expertise across audio products, commercial strategy, and market dynamics to inform portfolio priorities and product decisions. Reporting to the Branded Content Product & Strategy Director, you will operate with high autonomy to own the day-to-day audio product strategy, analysis, productisation, and delivery of agreed priorities, while acting as the key product liaison with external audio partners.

About the role:

• Conduct market and competitive research to identify trends, customer needs, and opportunities for podcast product growth and innovation, considering podcast’s changing role in the broader content/publisher ecosystem.
• Partner with the Branded Content Product & Strategy Director on the audio ad and content offering, translating overall audio strategy into prioritised roadmaps, initiatives, and delivery plans.
• Own end-to-end audio product lifecycles, spanning from discovery and development through to launch, optimisation, and ongoing portfolio management, ensuring these dovetail with the broader branded content suite product roadmap and initiatives.
• Develop and maintain product documentation, specifications, commercial frameworks, and supporting materials.
• Analyse audience, inventory, revenue, and product-performance data to identify opportunities, inform decisions, and measure success.
• Lead ongoing product and operational optimisation across audio content and advertising products, including inventory, ad settings and load, production workflows, distribution, monetisation, and campaign delivery.
• Prepare regular performance reporting and decision-ready recommendations, alongside sales-enablement materials, pricing tools, and commercial frameworks.
• Act as a subject matter expert on audio products, providing advice and consultation to internal stakeholders.
• Act as the key product liaison with external audio partners alongside the Commercial Partnerships Director & Branded Content GM to support product requirements, forecasting inputs, productisation, integrations, and operational delivery.
• Collaborate across Sales, Editorial, Ad Operations, Finance, Revenue Operations, Partnerships, and other relevant teams to align priorities, manage dependencies, and deliver agreed outcomes.

Who are you?

• You have 5+ years of commercial audio experience, with direct experience in podcasting and/or digital audio being essential.
• You have proven experience developing, launching, optimising, and commercialising successful audio content and advertising products.
• You possess strong commercial and analytical capability, including experience working with audience, inventory, revenue, and performance data.
• You have a strong understanding of digital audio formats, distribution, monetisation, audience measurement, advertising models, and platform dynamics.
• You bring strong project management, communication, and stakeholder-management skills, alongside experience working across cross-functional teams and external partners.
• You ideally have knowledge of emerging trends across podcasting, vodcasting, digital audio, creator-led content, and evolving monetisation models.
• You ideally possess experience with audio measurement, analytics, publishing, and advertising platforms, such as Triton, Megaphone, or similar.
• You ideally have experience across other content formats, with a clear understanding of how audio fits within broader cross-platform content and commercial ecosystems.

Why News Corp Australia

Join a culture where innovation is our operating rhythm. You’ll work on a diverse portfolio of Australia’s most loved brands and play a pivotal role in leading the technological shift in how we create commercial content. Our vibrant, hybrid work environment and dynamic, values-driven culture empowers you to push boundaries, collaborate as one unified team, and make a positive, measurable impact for all Australians.

News Extras Benefits is a commitment to our people for their valued contribution to News, our audiences, clients and communities.

Our benefits include:

• Exclusively ours - Access to publications and products from across the News Corp family

• Perks & discounts - Exclusive offers across a range of products and services that deliver genuine cost savings and benefits

• Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)

• Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.

• Financial wellbeing - Support on making the most of your money

In addition to our perks and benefits, employees have access to a number of initiatives and programs that support their wellbeing and professional growth, such as:

• Helping you grow - Access tailored development opportunities, including leadership programs, to cultivate your skills and support your career

• Giving back - Make a difference to our communities through volunteer opportunities and company-organised charity drives

• Workplace Inclusion and facilities – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents’ rooms

Who are we?

We are proud to be Australia’s leading media company. For over a century, News Corp Australia has been an integral part of Australian life, delivering the news and information Australians rely on daily. Telling the stories that matter drives every piece of journalism, campaign, project, and innovation.

With over 150 brands spanning news, sport, and lifestyle, we connect with 18 million Australians monthly - a testament to the trust we’ve built over generations. From text-based content to dynamic video, personalised apps, fantasy games, podcasts, and events, we continue to evolve to meet the changing needs of our audiences.

Our purpose inspires us, and our five values guide how we achieve it:

MAKE A DIFFERENCE - We are driven to create a positive, measurable impact.
BE PRINCIPLED - We uphold integrity, acting with honesty and purpose.
GET IT DONE - We are accountable for delivering high-quality outcomes.
PUSH BOUNDARIES - We are courageous, bold, and forward-thinking.
WORK AS A TEAM - We are one team, with many voices and diverse strengths. We are committed to telling the stories that matter, delivering value across every medium, moment, and minute Australians choose to spend with us.

Our Commitment to Diversity, Equity and Inclusion

Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply!

We are committed to ensuring an accessible and supportive recruitment process. If you require any adjustments or accommodations at any stage, please do not hesitate to let us know here. In order for us to assist you, please ensure you include the role title you are applying for in the subject line. For more information regarding Diversity at NewsCorp Australia please visit www.newscorpaustralia.com/careers under the Diversity@News section.