RGM Manager - EDG/Coles/On Prem & BDM

Vinarchy; Sydney; On-site; AUD 140,000 - 200,000; Full time

Benefits offered by this job

Wine allowance

Parental leave

Loyalty leave

Anniversary day off

Go Beyond Day

Learning library

Flu vaccination

Employee assistance

Employee discounts

Job summary

Vinarchy is redefining wine and growing globally, with a focus on data-driven commercial performance. We seek an RGM Manager to partner with Endeavour Group and Coles Liquor, translating ANZ strategy into practical customer plans that unlock growth opportunities and improve outcomes.

You will lead the Promotions Centre of Excellence, driving governance, frameworks and capability across ANZ, and collaborate with Sales, Category, Finance and Marketing to shape plans and calendars.

Qualifications

• 7+ years FMCG or alcoholic beverages experience across RGM, Commercial Finance, Category, Sales or Customer Strategy.
• Strong analytical capability with the ability to identify revenue drivers, trends and opportunities.
• Experience developing pricing recommendations and supporting demand forecasts.
• Commercial acumen and a clear understanding of revenue and profitability levers.
• Ability to work effectively with Sales, Marketing, Finance, Demand Planning and Production stakeholders.
• Experience using revenue management, reporting or analytical tools, with a strong focus on data integrity.

Responsibilities

• Act as the lead RGM partner for Endeavour Group and Coles Liquor, identifying and delivering revenue and margin growth opportunities across both customer portfolios.
• Support annual planning, customer strategy, Joint Business Planning and in-year commercial decisions with clear, insight-led recommendations.
• Lead the ANZ Promotions Centre of Excellence, owning the frameworks, governance, tools and performance measures required to embed best practice across the business.
• Diagnose and prioritise customer opportunities using customer, market, shopper and financial data across pricing, promotions, trade investment and portfolio mix.
• Define promotional strategy principles covering promotional role, mechanics, depth, frequency, duration, display and calendar choices.
• Standardise promotional incrementality, breakeven and ROI methodologies and embed consistent pre-event evaluation and post-event review processes.
• Translate promotional analysis into practical recommendations, including where to stop, redesign or reinvest activity to improve effectiveness and efficiency.
• Partner with Sales, Category, Finance and Marketing to shape customer plans, promotional calendars and investment choices and deliver agreed actions.
• Develop reporting that tracks promotional investment, depth, incremental volume, ROI and value delivery at customer, brand and SKU level.
• Build stakeholder capability, support promotional governance and lead continuous improvement across both customer portfolios and the ANZ promotions agenda.

Skills

Analytical thinking

Pricing strategy

Commercial acumen

Stakeholder collaboration

Revenue management

Data integrity

Tools

Revenue management tools

Job description

Vinarchy. Redefining Wine.

Established in 2025 following the merger of Accolade Wines and Pernod Ricard Winemakers, Vinarchy is an exceptional global wine company committed to redefining wine.

Crafting extraordinary wines in Australia, New Zealand, Spain, Italy, South Africa, Chile and the United States, and sharing them in almost every corner of the world, we are relentlessly innovative, ambitious and imaginative at every stage from grape to glass.

About the role

As RGM Manager – Endeavour Group, Coles Liquor & Promotions, you will play a critical role in shaping commercial decisions and driving revenue and margin performance across two of our most strategic customer partnerships.

In this role, you will be the primary RGM business partner for our Commercial teams managing Endeavour Group and Coles Liquor, translating the ANZ RGM strategy into practical customer plans that unlock growth opportunities and improve commercial outcomes. You will also lead the Promotions Centre of Excellence, driving best‑practice promotional planning, governance, and capability across the ANZ business.

Key Responsibilities Include:

• Act as the lead RGM business partner for Endeavour Group and Coles Liquor, identifying and delivering revenue and margin growth opportunities across both customer portfolios.
• Support annual planning, customer strategy, Joint Business Planning and in‑year commercial decisions with clear, insight‑led recommendations.
• Lead the ANZ Promotions Centre of Excellence, owning the frameworks, governance, tools and performance measures required to embed best practice across the business.
• Diagnose and prioritise customer opportunities using customer, market, shopper and financial data across pricing, promotions, trade investment and portfolio mix.
• Define promotional strategy principles covering promotional role, mechanics, depth, frequency, duration, display and calendar choices.
• Standardise promotional incrementality, breakeven and ROI methodologies and embed consistent pre‑event evaluation and post‑event review processes.
• Translate promotional analysis into practical recommendations, including where to stop, redesign or reinvest activity to improve effectiveness and efficiency.li>
• Partner with Sales, Category, Finance and Marketing to shape customer plans, promotional calendars and investment choices and deliver agreed actions.
• Develop reporting that tracks promotional investment, depth, incremental volume, ROI and value delivery at customer, brand and SKU level.
• Build stakeholder capability, support promotional governance and lead continuous improvement across both customer portfolios and the ANZ promotions agenda.

What You’ll Bring:

• 7+ years’ FMCG or alcoholic beverages experience across RGM, Commercial Finance, Category, Sales or Customer Strategy.
• Strong analytical capability with the ability to identify revenue drivers, trends and opportunities.
• Experience developing pricing recommendations and supporting demand forecasts.
• Commercial acumen and a clear understanding of revenue and profitability levers.
• Ability to work effectively with Sales, Marketing, Finance, Demand Planning and Production stakeholders.
• Experience using revenue management, reporting or analytical tools, with a strong focus on data integrity.

Why Join Us?

Vinarchy is a home for passionate people to do their very best work. We believe in empowering our people and celebrating success.

We offer a competitive rewards package and the opportunity to work with a world‑class team.

You’ll also have access to:

• Staff wine allowance and access to unique wine specials
• Paid Parental Leave
• Loyalty Leave - earn up to 1-week additional annual leave after 5 yrs
• Vinarchy Anniversary Day off
• Go Beyond Day - making a difference in your local community
• Access to an extensive online learning library
• Annual Flu Vaccination Program
• Employee Assistance Program
• Exclusive employee discounts with national retailers

Want to know more about us? Check out this short video!

At Vinarchy, we are dedicated to building a diverse, dynamic and inclusive culture. Prospective candidates will be required to provide proof of legal work rights and undertake relevant pre‑employment screening to verify eligibility and suitability.