Public Relations Manager

Laurelton Jewelry; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

Tiffany & Co. in Sydney is seeking an experienced Public Relations Manager to lead ANZ PR, influencer engagement, and brand activation across Australia and New Zealand on a maternity leave contract.

Reporting to the Communications Director, ANZ, you will drive earned media, manage talent partnerships, events, and support global campaigns locally. This role collaborates with Marketing, Ecommerce, and Retail teams to amplify Tiffany & Co. campaigns.

Qualifications

• 5+ years' experience in public relations, communications, or influencer marketing.
• Strong media and influencer network with proven relationship-building skills.
• Excellent organisational and project management capabilities.
• Superior written and verbal communication skills.

Responsibilities

• Execute the ANZ public relations strategy and secure earned media coverage across print, digital, social, and broadcast channels.
• Build and maintain strong relationships with media, influencers, talent, and industry partners.
• Develop and manage influencer and talent engagement programs, including product seeding and event participation.
• Plan and deliver brand activations, media events, and press experiences.
• Partner with Marketing, E-commerce, Retail, and Merchandising teams to amplify key campaigns.
• Monitor campaign performance, industry trends, and competitor activity.

Skills

Public relations

Influencer marketing

Media relations

Event management

Strategic planning

Written communication

Job description

At Tiffany & Co., joy is central to everything we do, from crafting our exceptional pieces to inspiring clients to express and celebrate the many facets of love. It’s a skill that we’ve been perfecting since 1837, one empowered by our daring vision and entrepreneurial spirit. Together, each generation of employees honor our past whiledreaming of our future.

Public Relations Manager (Maternity Leave Contract – Initial 6 Months)

At Tiffany & Co., joy is central to everything we do. Since 1837, Tiffany & Co. has defined luxury through extraordinary craftsmanship, timeless design, and exceptional client experiences.

We are seeking an experienced PR Manager to join our ANZ team on an initial 6-month maternity leave contract based in our Sydney Support Office.

Reporting to the Communications Director, ANZ, you will lead public relations, influencer engagement, and brand activation initiatives across Australia and New Zealand. You will drive earned media opportunities, manage talent and influencer partnerships, deliver exceptional events, and support the local execution of global campaigns.

Key Responsibilities

• Execute the ANZ public relations strategy and secure earned media coverage across print, digital, social, and broadcast channels.
• Build and maintain strong relationships with media, influencers, talent, and industry partners.
• Develop and manage influencer and talent engagement programs, including product seeding and event participation.
• Plan and deliver brand activations, media events, and press experiences.
• Partner with Marketing, E-commerce, Retail, and Merchandising teams to amplify key campaigns.
• Monitor campaign performance, industry trends, and competitor activity.

About You

• 5+ years' experience in public relations, communications, or influencer marketing.
• Strong media and influencer network with proven relationship-building skills.
• Exceptional organisational and project management capabilities.
• Excellent written and verbal communication skills.
• Analytical mindset with experience reporting on campaign performance.
• Experience within luxury, fashion, beauty, retail, or lifestyle brands is highly regarded.

Why Tiffany & Co.?

• Join an iconic global luxury brand.
• Be part of the LVMH Group.
• Work on high-profile campaigns, events, and partnerships across ANZ.

Collaborate with passionate and talented teams in a dynamic environment.