Product Marketing Manager

Stake

Sydney

Hybrid

AUD 130,000 - 140,000

Full time

14 days+

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Benefits offered by this job

Professional development allowance

Paid parental leave

Childcare allowance

Extra paid leave

Performance bonus

Employee Share Options scheme

Job summary

A financial services company in Sydney seeks a Product Marketing Manager to lead the marketing strategy for Stake Super. This role involves developing go-to-market strategies, managing multi-channel campaigns, and collaborating with various teams to enhance customer acquisition. Ideal candidates should have product marketing experience in fintech or SaaS environments.

Qualifications

Experience in product marketing strategy, preferably in fintech or SaaS.
Ability to turn customer insights into strategic messaging.
Proven track record of managing multi-channel campaigns.

Responsibilities

Develop and execute go-to-market strategies for Stake Super.
Lead product marketing strategies and campaigns.
Collaborate with cross-functional teams for cohesive messaging.

Skills

Product marketing strategy

Market research

Cross-functional collaboration

Campaign management

Analytical skills

Job description

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Stake is looking for a Product Marketing Manager to join us at our Sydney CBD HQ, with a flexible hybrid working model (3 days in the office, 2 WFH).

We’re an Australian investing platform with a mission to provide a seamless and immersive experience that breaks barriers for ambitious investors. We serve a global customer base of 700,000+ investors, with more than A$5 billion in assets under administration.

At Stake, we break barriers in everything we do. Just like our customers, we’re driven by ambition. Our desire for continuous growth is what creates the collaborative and high performance environment we work in. Though we’re spread around the world, we’re a unified team moving towards a shared vision: to unleash the investor in everyone.

Join us as we continue to reshape the financial services industry, inspiring investor confidence and celebrating our wins along the way.

About this role

You'll be the driving force behind the marketing strategy for Stake Super—Australia’s most hassle-free SMSF service. You will have clear ownership and autonomy to develop always-on and go-to-market strategies for Stake Super, with the goal of increasing product awareness and consideration while working collaboratively with in-house Growth and Product specialists to increase customer acquisition.

Develop and execute go-to-market strategies that engage prospective customers, build qualified lead pools, and drive customer acquisition.
Lead the development and execution of product marketing strategies and campaigns.
Work closely with cross-functional teams (Growth, Product, Design, Engineering, and Customer Support) to ensure cohesive messaging and seamless customer experiences.
Plan, execute, and optimise multi-channel campaigns across digital and traditional channels, including paid advertising, SEO, social media, and partnerships.
Monitor industry trends and competitor activity to inform strategy and identify opportunities.
Create educational content to simplify SMSF concepts and engage potential customers.

A bit about you

Experience in product marketing strategy, preferably in fintech, SaaS, or a high-growth environment.
Strong ability to turn customer insights and market research into strategic product positioning and messaging.
Skilled at developing compelling marketing materials (e.g., videos, blog posts, website copy, and email campaigns).
Proven track record of managing and optimising multi-channel campaigns to drive growth and engagement.
Analytical mindset with the ability to track campaign performance, extract insights, and report on impact.
Excellent stakeholder management and collaboration skills, with experience working cross-functionally.

At Stake, we value hustle over honours degrees, so we’re more interested in you than your resume. If you believe this is a role you want to jump into head first and be part of our mission, please apply and let us know why in your cover letter!

Benefits of working at Stake

At Stake you’ll have the opportunity to work with autonomy while learning from some of the best talent in the industry, playing a meaningful role in building a company that has loads of positive momentum and excitement around it.

But we also have perks. Not long ago, we proudly introduced new benefits under the Grow with Stake program. Please see the whole list on our Careers website, including:

Professional development allowance
Up to 16 weeks of paid parental leave
Childcare allowance
Extra paid leave during tough times
Discretionary performance bonus and talent referral bonus
Employee Share Options scheme

Stake is an equal opportunity employer that values diversity. We’re proactive about providing an inclusive work environment and do not discriminate based on race, religion, nationality, gender, sexual orientation, age or disability status. We’re also endorsed by WORK180 as a great employer for women.

So what happens next?

Once we've received your application, we'll give it the attention it deserves, and you'll hear from us regardless of the outcome. If we think you’d be a great fit for our team, we’ll give you a call and take it from there.

To all recruitment agencies: Stake does not accept agency resumes. Please do not forward resumes to our jobs alias or directly to Stake employees. Stake is not responsible for any fees related to unsolicited resumes.

Seniority level

Seniority level
Associate

Employment type

Employment type
Full-time

Job function

Job function
Marketing
Industries
Software Development

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