Planning Director - Strategic, Multichannel Leader

Publicis Groupe; Sydney; Hybrid; AUD 120,000 - 160,000; Full time

Benefits offered by this job

Wholeself wellbeing

Marcel platform

Learning programs

Career conversations

Diversity & inclusion

Birthday leave

Work from anywhere

Parental leave

Wellbeing support

Job summary

Zenith Media Australia is seeking a Planning Director to lead the planning craft across a diverse portfolio including entertainment, streaming, ecommerce, optical retail and healthcare. You will own end-to-end planning for major briefs, collaborate with senior clients and specialists, distil challenges, set direction, and build a high-performing planning team focused on measurable, connected work.

You will also act as a trusted client partner, lead and develop a talented planning team, and help

Qualifications

• 6+ years in planning roles in media or marketing.
• Experience across online and offline channels.
• Ability to lead complex briefs from strategy to delivery.
• Strong client leadership and storytelling.

Responsibilities

• Lead communications and channel planning across paid, owned and earned media.
• Translate briefs into media strategies.
• Develop measurement frameworks.
• Bring together strategy, research, analytics, digital, activation and investment specialists.
• Build trusted senior client and media relationships.
• Elevate storytelling, presentations and responses to briefs.
• Coach and inspire Planning Managers and Executives.
• Identify opportunities for innovation, organic growth and award-worthy work.

Skills

Planning experience

Audience understanding

Leadership

Storytelling

Measurement frameworks

Collaboration

Mentoring

Strategic analytics

Tools

Marcel AI Platform

Job description

Zenith Media Australia is seeking a Planning Director to lead the planning craft across a diverse portfolio including entertainment, streaming, ecommerce, optical retail and healthcare. You will own end-to-end planning for major briefs, collaborate with senior clients and specialists, distil challenges, set direction, and build a high-performing planning team focused on measurable, connected work.

You will also act as a trusted client partner, lead and develop a talented planning team, and help