Performance-Driven Paid Social Creative Strategist

CREATE CAREERS; City of Melbourne; Hybrid; AUD 80,000 - 110,000; Full time

Benefits offered by this job

Collaborative team culture

Empowerment to own your craft

Impactful work environment

Job summary

CREATE CAREERS is looking for a Creative Paid Social Strategist to enhance their e-commerce advertising strategy. In this hybrid role based in Melbourne, you'll bridge the gap between paid media and content creation, translating performance data into compelling ad strategies. Your insights will drive video production for platforms like Meta and TikTok. Successful candidates will have 4+ years in creative strategy, strong data interpretation skills, and experience in video production. The role includes managing creative campaigns from ideation to execution, ensuring effective customer acquisition.

Qualifications

• 4+ years of experience in creative strategy, paid social strategy or performance marketing.
• Proven ability to translate data into creative frameworks and structured testing roadmaps.
• Strong understanding of interpreting paid social data across platforms.

Responsibilities

• Own the creative strategy that drives sales conversions.
• Translate performance data into insightful creative direction and video ads.
• Manage end-to-end paid social strategy from ideation to optimisations.

Skills

Creative strategy

Paid social strategy

Performance marketing

Video production

Data interpretation

Creator collaboration

Tools

Meta

TikTok

CapCut

Job description

CREATE CAREERS is looking for a Creative Paid Social Strategist to enhance their e-commerce advertising strategy. In this hybrid role based in Melbourne, you'll bridge the gap between paid media and content creation, translating performance data into compelling ad strategies. Your insights will drive video production for platforms like Meta and TikTok. Successful candidates will have 4+ years in creative strategy, strong data interpretation skills, and experience in video production. The role includes managing creative campaigns from ideation to execution, ensuring effective customer acquisition.