Marketing & Digital Assistant

White and Co; City of Melbourne; On-site; AUD 55,000 - 75,000; Full time

Job summary

A dynamic fashion retailer in Moorabbin is seeking a Marketing & Digital Assistant to support their growth. Candidates should have a Bachelor's degree and at least 2 years of experience in marketing or related fields. This diverse role includes eCommerce support, social media content creation, and campaign assistance. Join a collaborative team and contribute to an exciting brand during its growth phase.

Benefits

Generous staff discount

Mentorship from senior marketers

Modern workspace with free parking

Qualifications

• Minimum 2+ years of professional business experience in marketing or related fields.
• Australian work rights required.

Responsibilities

• Assist with managing and updating product listings.
• Support the creation and scheduling of social content.
• Track content deliverables for campaigns.

Skills

Attention to detail

Organisational skills

Communication skills

Proactive attitude

Tech-savvy

Interest in digital marketing

Team player

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Shopify

Klaviyo

Job description

Combine a passion for Marketing and eCommerce in this fantastic role with White & Co., an established and fast-growing Australian women's fashion label and retailer known for elevated basics.

We're building a high-performing team in our modern Moorabbin Head Office that thrives on proactivity and collaboration and due to rapid growth are currently seeking a Marketing & Digital Assistant to join us! This broad and dynamic role is ideal for a high-performing marketing graduate with 2+ years of business experience and who is eager to learn and grow starting with a solid foundation across the full spectrum of marketing and digital activities.

Role Overview

Working closely with the Head of Marketing & Digital, eCommerce Manager and Art Director, you'll contribute to the profitable growth of our locally designed label and our omni-channel customer experience, supporting the efficient running of our fast-moving marketing & digital functions with your intellect and positive, can-do attitude.

Key Responsibilities

eCommerce Support

• Assist with managing and updating product listings
• Maintain accurate product information and support new launches
• Assist in online merchandising and cross-functional alignment with planning and marketing

Social Media

• Support the creation, filming, and scheduling of social content
• Assist with behind-the-scenes content and Reels
• Engage with community comments and DMs
• Monitor trends and platform performance

Influencer & Gifting Program

• Research and vet creators aligned with our brand
• Assist with outreach, briefing, gifting and loan coordination
• Track content deliverables and ensure timely campaign execution

Campaign & Competitions Support

• Coordinate prize draws, permits, notifications, and fulfilment

Email & SMS Marketing

• Assist with uploading and linking content
• Proof and schedule email and SMS campaigns
• Check lists, segment audiences, and track performance metrics

Creative & Photoshoot Support

• Prepare and steam samples, organise shoot logistics
• Clean and set up the studio, maintain shoot run sheets
• Provide on-the-day support including refreshments and pack-down

General Office Duties

• Assist with administrative tasks to support the marketing team
• Manage team birthdays program and support day-to-day operational needs

Background & Qualifications

Bachelor's degree in Marketing, Communications, Business, or related field - high marks valued

Minimum 2+ years of professional business experience (marketing, retail, fashion, eCommerce, or related fields preferred)

Australian work rights (permanent residency or valid work visa required)

Essential Skills & Competencies

• Attention to detail
• Organisational and time management skills
• Communication and interpersonal skills (including high-level English proficiency)
• Proactive and self-motivated
• Ability to thrive in a fast-paced environment
• Team player with emotional intelligence
• Tech-savvy and quick to learn
• Interest in digital marketing and brand building
• Professionalism and discretion

Nice to Have

• Basic knowledge of eCommerce and digital marketing metrics
• Experience with Shopify, Klaviyo or other CRM platforms
• Video editing skills, familiarity with design tools
• Understanding of social media platforms and scheduling tools

Why Join Us?

• Be part of a supportive, experienced team where your contribution matters
• Grow your career under the mentorship of senior marketers
• Enjoy a modern, welcoming workspace in Moorabbin with free parking
• Work for a values-led, female-founded brand in an exciting growth phase
• Generous staff discount

Ready to build your marketing career with White & Co.?
Apply now with your CV and a short cover letter telling us why you're the perfect fit.