Marketing Content Specialist

Stopgap Australia - Marketing, Digital & Creative Recruitment; Sydney; Hybrid; AUD 70,000 - 110,000; Full time

Job summary

Stopgap Australia is assisting a multidisciplinary surveying and geospatial services business by recruiting a Marketing & Content Specialist to own marketing and content and help grow the brand. The role is hands-on, standalone, and reports to the GM, covering content, digital channels, branding and campaigns across the business.

You will work both in the office and on project sites, capturing photography/video and turning stories into marketing content, while developing social media content and

Qualifications

• 4–5+ years' experience across marketing, content creation or digital media.
• Strong content, photography and videography skills.
• Experience creating content on construction, civil, industrial and real estate.
• Strong video editing skills for short-form social content.
• Experience managing social media and digital marketing campaigns.
• Proficiency in branding and marketing collateral design.
• Driver's licence and willingness to travel to project sites.

Responsibilities

• Create engaging content across social, digital and print channels.
• Plan and coordinate photography and video content for projects, recruitment and campaigns.
• Capture photography and video on construction sites and turn stories into content.
• Develop and manage social media content, including posts, stories and reels.
• Manage paid digital campaigns across Meta, LinkedIn and Google.
• Monitor campaign performance and provide insights.
• Update website content, project profiles and news.
• Support SEO and ongoing digital marketing activity.
• Design brochures, capability statements and other marketing collateral.
• Maintain branding across marketing materials.
• Support tenders and business development activity.
• Collaborate with operational teams to identify stories and opportunities.
• Coordinate external suppliers and content creators.
• Support internal branding and employee engagement initiatives.

Skills

Marketing experience

Content creation

Photography

Videography

Social media management

Digital marketing campaigns

Paid advertising

Graphic design

Website updates

Branding

Tools

Adobe Creative Suite

Canva

Google Analytics

Meta Ads Manager

LinkedIn Campaign Manager

Job description

Our client is a multidisciplinary surveying and geospatial services business supporting major construction, infrastructure and essential-services projects across Australia.

They are looking for a Marketing & Content Specialist to take ownership of their marketing and content and help build their brand as the business continues to grow.

THE ROLE:

This is a hands-on, standalone marketing role reporting directly to the GM. You'll be responsible for creating engaging content, managing digital and social channels, supporting the brand and helping showcase the people, projects and services across the business.

You'll spend time both in the office and out on project sites, working closely with the teams on the ground to capture great photography and video and turn it into engaging marketing content.

The key responsibilities include:

• Create engaging content across social, digital and print channels.
• Plan and coordinate photography and video content for projects, recruitment and company campaigns.
• Get out on construction and project sites to capture photography, video and stories.
• Develop and manage social media content, including posts, stories and reels.
• Manage paid digital campaigns across platforms such as Meta, LinkedIn and Google.
• Monitor campaign performance and provide insights and recommendations.
• Update website content, project profiles, case studies and company news.
• Support SEO and ongoing digital marketing activity.
• Design brochures, capability statements, presentations, flyers and other marketing collateral.
• Maintain consistent branding across all marketing materials.
• Support tenders, submissions and other business development activity.
• Work closely with operational teams to identify stories, projects and opportunities to showcase.
• Coordinate external suppliers and content creators where required.
• Support internal branding and employee engagement initiatives.

YOU:

The ideal candidate will have:

• 4–5+ years' experience across marketing, content creation or digital media.
• Strong experience across content, photography and videography.
• Experience creating content on construction, civil, industrial and real estate is essential.
• Strong video editing skills, particularly for short-form social content.
• Experience managing social media and digital marketing campaigns.
• Experience with paid advertising across Meta, LinkedIn, Google or similar.
• Strong graphic design skills and experience creating marketing collateral.
• Experience managing and updating websites.
• Proficiency in Adobe Creative Suite, Canva or similar.
• Strong understanding of branding, social media and digital marketing.
• Excellent communication skills and a confident, hands‑on approach.
• Strong organisation skills and the ability to manage multiple priorities.
• A current driver's licence and willingness to travel to project sites.

This is a great opportunity for a hands‑on marketer who enjoys getting out from behind the desk, meeting people, seeing projects first‑hand and turning what they see into content that helps grow the business.

If you're a creative all‑rounder who enjoys having ownership and working closely with senior leadership, we'd love to hear from you.