Marketing Content Creator: Social & Campaigns

Our Other Company On Behalf Of Personalised Support Services; Melbourne; On-site; AUD 80,000 - 85,000; Full time

Job summary

Personalised Support Services in Melbourne is seeking a Content Creator (Marketing) to manage the organisation’s digital content and online presence, growth of audience, and brand awareness across social media and the website.

You will lead campaigns from strategy to delivery, work with teams on creative production, and use performance data to improve what is published, while keeping content accurate, respectful, and inclusive for participants and families they support.

Qualifications

• Must hold at least a bachelor’s degree in any field.
• Should possess at least 1–2 years of experience in content creation or digital marketing, with a portfolio of photo, video and written work.
• Strong copywriting skills and a warm, clear tone suited to the disability and aged care sector.
• Proficiency in design and video editing tools.
• Working knowledge of analytics and SEO tools.
• Ability to manage campaigns, budgets and deadlines across multiple projects.
• Strong communication skills for working with teams, influencers and partner organisations.

Responsibilities

• Creating, scheduling and publishing written, photo and video content on the organisation’s social media platforms and website, to grow audience and build brand awareness.
• Devising social media marketing campaigns in line with business growth and sales goals and overseeing each campaign from initial strategy through to final delivery.
• Leading the full creative production process for campaigns, including photography, videography, art direction, graphic design and copywriting, while keeping to agreed timelines and budgets.
• Monitoring how campaigns and digital content perform on each platform, reporting regularly with clear insights and recommending changes to overall marketing results.
• Using statistical modelling techniques to assess how different pricing approaches may affect service uptake, sales performance and profitability.
• Reviewing and analysing data from digital marketing campaigns and platforms to spot trends and recommend content revisions to improve Search Engine Optimisation (SEO) performance.
• Managing influencer and brand collaboration strategies, including onboarding and coordinating with Content Creators and partner organisations to extend reach and raise awareness of the organisation’s services.

Skills

Content creation

Digital marketing

Copywriting

Video editing

SEO analytics

Campaign management

Education

Bachelor's degree

Tools

Adobe Creative Suite

SEO tools

Job description

Personalised Support Services in Melbourne is seeking a Content Creator (Marketing) to manage the organisation’s digital content and online presence, growth of audience, and brand awareness across social media and the website.

You will lead campaigns from strategy to delivery, work with teams on creative production, and use performance data to improve what is published, while keeping content accurate, respectful, and inclusive for participants and families they support.