Marketing Content Advisor

Liberty Financial; City of Melbourne; On-site; AUD 70,000 - 90,000; Full time

Job summary

A leading financial services provider is looking for a Marketing Content Advisor in Melbourne. This role involves creating engaging content for various platforms and optimizing SEO strategies. Ideal candidates will have a degree in marketing or communications and significant industry experience. Join a dynamic team that values creativity and offers great career growth opportunities.

Benefits

Wellness perks

Social events

Community groups

Growth and career progression opportunities

Qualifications

• Degree in marketing, communications or similar with a minimum of 4 years relevant industry experience.
• Significant experience with copywriting and/or developing communications for B2B and B2C audiences.
• Exceptional written and verbal communications skills with strong attention to detail.

Responsibilities

• Write and post targeted, engaging content for platforms and campaigns.
• Maximise lead generation with data-led content.
• Develop and assist with implementation of social media strategy.

Job description

Helping people is in our DNA. A leading non-bank lender, we have been providing free-thinking loans for more than 26 years and have helped over 850,000 people get financial. We offer a broad range of flexible and custom products and are passionate about building and delivering exceptional customer experiences.

We're a collaborative and social community that pride itself on being values-driven. We base our vision of being the leading finance group that champions free thinking on FLAIR, our five key values that guide us to always be Fair, Learning, Accountable, Invested and Resourceful.

About the Role

We have an exciting opportunity for a motivated individual with a passion for copywriting, social media and public relations to join the Marketing and Communications team at Liberty!

If you thrive on a challenge and continuously strive for excellence, this is your chance to be part of a supportive team where your creativity and initiative is encouraged and rewarded.

Responsibilities

• Write and post targeted, engaging and valuable content for a variety of platforms and campaigns.
• Maximise lead generation with well researched and data-led content that aligns to the corporate strategy and helps to drive business.
• Develop improvements in and assist with implementation of Liberty’s social media strategy.
• Work with the marketing team to enhance Liberty’s SEO by making improvements to our website as needed.
• Support preparation of and create content for collateral such as eDMs, brochures, and posters.
• Work to briefs for internal and external communications, specifying objectives and timeframes across the Liberty Group.
• Prepare and distribute media announcements to support Liberty’s media and public relations strategies.
• Assist in the editing and proofreading of content and collateral produced by the marketing team.

About You

You are a talented, conscientious, and experienced Marketing Content Advisor who wants to join a dynamic and agile Marketing and Communications team. You have exceptional communication and interpersonal skills, and you put them to use when regularly liaising with a variety of internal and external stakeholders.

Requirements

• A degree in marketing, communications or similar and a minimum of 4 years relevant industry experience
• Significant experience with copywriting and/or developing communications for B2B and B2C audiences
• Exceptional written and verbal communications skills with strong attention to detail
• Ability to research, write, edit and produce copy for a variety of mediums and channels
• SEO copywriting highly regarded, but not essential.

At Liberty, we celebrate people bringing their most genuine and authentic selves to work and we’re incredibly proud of the diverse and inclusive culture we’ve built.

We strive for diversity and inclusion within our workforce and deliver a number of initiatives for our community. We are proud to be endorsed by Work180 and a certified B Corporation.

We provide access to a large number of great benefits including wellness perks, social events, community groups, and fantastic growth and career progression opportunities.

Liberty is an equal opportunity employer. We encourage applications from all people, regardless of race, gender, religion, age, sexual orientation, gender identity or disability.