Marketing Campaign Specialist (12 Month FTC)

Kmart; Victoria; Hybrid; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Flexible hybrid work

Staff discount

Brighter Benefits access

Parental leave

Mentor program

Kudos program

Career opportunities

Job summary

Kmart Australia is seeking a Marketing Campaign Specialist for a 12-month fixed term contract. You will develop and deliver campaign activities across paid and owned channels, aligning with brand and commercial objectives in a fast-paced retail environment.

Join a collaborative team and apply insights to optimize performance, manage timelines and budgets, and partner with agencies and internal stakeholders to drive customer experiences and measurable results.

Qualifications

• 2+ years of marketing experience in a fast-paced environment.
• Experience developing and delivering multi-channel campaigns across paid and owned channels.
• Collaboration with cross-functional teams and external partners to deliver campaigns on time and within budget.
• Ability to prepare PIRs, identify insights, and support learning culture.

Responsibilities

• Develop and manage assigned marketing campaigns aligned with commercial and brand objectives.
• Apply insights and prior learnings to campaign planning.
• Deliver customer experiences in clear, brand-aligned ways.
• Provide feedback to creative and media agencies and internal teams.
• Prepare timely PIRs with learnings and recommendations.
• Identify performance trends and share insights with the team.

Skills

Marketing experience

Campaign planning

Multi-channel marketing

Stakeholder engagement

Performance analytics

Budget management

Cross-functional collaboration

Job description

Marketing Campaign Specialist (12 Month FTC)

Brighter Futures Start Here

We are an inclusive team who power two of the most iconic and loved brands, Kmart and Target. We have more than 50,000 passionate individuals across our stores, distribution centres, and offices around the globe. With our brands touching the lives of almost two million customers every week, you’ll feel the impact of the work you’ll do every day. As a leader in the retail market, we’re optimistic about our future and yours. We’re changing at a rapid rate, giving you challenging work that you’ll be proud of.

We have an exciting opportunity for a Marketing Campaign Specialist to join our team on a 12 month fixed term contract! The Marketing Campaign Specialist supports the development and delivery of go-to-market communications for individual marketing activities across owned and paid channels. Working collaboratively with internal teams and external partners, this role contributes to the execution of insight-informed campaigns that are delivered on time, within budget, and aligned to brand and commercial objectives.

What you’ll be doing

• Develop and manage assigned marketing campaigns that align with commercial, customer, and brand objectives
• Apply insights, critical thinking, and prior learnings to campaign planning
• Deliver customer experiences in clear, compelling, and brand-aligned ways
• Provide clear and constructive feedback and direction to creative and media agencies, as well as internal teams
• Prepare timely and actionable PIRs for allocated campaigns, with clear learnings and recommendations
• Identify performance trends and share insights with the broader marketing team to support a learning culture

To be successful in this role you’ll have:

• 2 years' + marketing experience in a fast-paced, dynamic environment, with exposure to campaign planning and execution
• Contributed to the development and delivery of multi-channel marketing communications across paid and owned channels
• Supported collaboration with cross-functional teams to help deliver integrated campaign activity
• Assisted in managing campaign timelines and deliverables, working with internal stakeholders and external partners to support successful outcomes
• Strong business and commercial acumen
• Experience with performance analytics, reporting, project and budget management
• Stakeholder engagement and clear communication and decision-making skills

We are looking for a detail-oriented and solutions focused individual with a growth mindset and the ability to contribute to a strong team culture.

Benefits we’ll offer you:

• Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
• A team member discount card that gives you a discount at Kmart, Target, Officeworks and Bunnings
• Access to the Brighter Benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health – with over 60 suppliers!
• We offer inclusive parental leave, and ongoing support offered through our partnership with Circle In for team members of all backgrounds and family circumstances
• A dynamic learning and support program
• Opportunity to fast track your career through our Mentor Program as a Mentee or Mentor
• A Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes
• Great career opportunities across the broader Wesfarmers Group

We celebrate the rich diversity of the communities in which we operate. We are committed to creating inclusive and safe environments where all our team members can contribute and succeed. We believe that all team members should feel valued, respected and safe, and strive to ensure our recruitment process is accessible and welcoming, with applications encouraged from all candidates.

We encourage you to tell us about any workplace adjustments that you would like, by emailing [e-mail].