Local Area Marketing Partner - NSW/TAS

ALH Hotels; Sydney; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Discount card for ALH pubs & benefits

Health & wellbeing programs

Learning & development opportunities

Benefits overview

Job summary

ALH Hotels in Australia is seeking two Local Area Marketing Partners to join the NSW team. You will diagnose local venue needs, craft ROI-focused plans, and drive customer footfall across a portfolio of pubs.

Collaborate with Publicans, venue leaders, and the central marketing team to deliver campaigns and growth. You bring 3–4 years in marketing, strong data interpretation skills, budget discipline, and a hospitality mindset.

Qualifications

• 3–4 years of marketing experience in a multi-site environment.
• Ability to translate data about venues, guests and catchments into actionable commercial plans.
• Strong relationship-building with operational leaders, Publicans and cross-functional teams.
• Experience in managing marketing budgets and evaluating campaign ROI.
• Hospitality industry exposure is highly regarded.

Responsibilities

• Publican relationship ownership as dedicated marketing advisor.
• Set ROI-focused marketing priorities and craft long-term pub marketing plans.
• Interrogate data to identify revenue opportunities across venues.
• Review campaign and venue performance against targets and adjust plans.
• Own local venue marketing budgets with disciplined spending.
• Brief and coordinate with central delivery team for campaign execution.

Skills

Marketing experience

Data-driven planning

Relationship building

Budget management

Growth mindset

Education

Bachelor’s degree in Marketing

Job description

Let’s go to the pub!” Chances are, it’s one of ours. The cornerstone of over 350 Australian communities, ALH owns and operates more pubs than anyone. In every community, the pub is where stories are made and retold. A place to escape, and feel at home. With passion on tap, our team adds to every pub’s story. A great local is made up of great people. And together, both sides of the bar create something special.

About the Role

• Passion on tap, you can feel the energy!
• Bring your Local Area Marketing experience to partner with our venues & uncover growth
• We’re looking for two Local Area Marketing Partners to join our Local Area Marketing Team in NSW.

As a Local Area Marketing Partner within ALH Hotels, you will report directly to the Senior Local Area Marketing Manager.

In this pivotal role, you will partner directly with publicans across a portfolio of venues to diagnose business challenges and uncover growth opportunities.

Driven by critical problem-solving, planning, and lateral thinking, you will establish short-term marketing plans to solve local venue needs.

You will collaborate closely with your manager, the local area marketing delivery team and subject matter experts in the central marketing team to refine ideas and deliver campaigns to drive customer footfall and revenue growth.

Sound good? Read on.
Here's a snapshot of the responsibilities:

• Publican Relationship Ownership: Serve as the dedicated marketing advisor to venue Publicans—building trust, establishing accountability, and guiding commercial decision-making.
• Pub Planning: Set clear, ROI-focused marketing priorities and build tailored, long-term pub marketing plans designed to solve specific venue challenges.
• Data-Led Opportunity Diagnosis: Interrogate data to identify untapped revenue streams, demographic trends, and growth levers across your portfolio.
• Performance Review & Optimisation: Continuously evaluate campaign and venue performance against commercial targets, pivoting and refining plans based on results.
• Financial Management & Spend Discipline: Take full ownership of local venue marketing budgets, ensuring strict financial discipline, accurate tracking, and maximum return on investment.
• Delivery Orchestration: Brief, coordinate, and oversee execution requirements with the central LAM Delivery Team, leaving hands-on tactical production to the specialists.

What do we need from you

Now let’s talk about you:

• You bring 3–4 years of experience working in a dedicated marketing environment, with multi-site experience highly desired.
• Proven ability to translate venue, guest, and catchment data into clear, actionable commercial plans.
• Exceptional relationship-building skills with the ability to partner effectively with operational leaders, Publicans, and cross-functional teams.
• Strong capability in managing marketing budgets, evaluating campaign ROI, and maintaining spend discipline..
• A proactive, self-aware team player with a growth mindset who embraces creative problem-solving and adapts effectively to dynamic environments.
• A tertiary qualification in marketing (or equivalent experience) and prior exposure to the hospitality industry are highly regarded.

The benefits are good too!

• An exclusive discount card for our ALH Hotels pubs & accommodation, BWS, Dan Murphy’s and other Endeavour Group brands. Through our partnership with Woolworths, you'll also enjoy discounts at Woolies supermarkets and BIG W
• As a valued member of the team, your health and wellbeing is our top priority. You will have access to a range of free services to help you live well and support your physical, mental and financial wellbeing
• Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big
• Find out more about our range of benefits and discounts here

At Endeavour, we value being a workplace where everyone’s welcome - if you meet a number of the requirements (and not all), we encourage you to apply.

What's in it for you?

We are together creators

We’re big, but part of something much bigger. ALH is in good company, sitting alongside the likes of Dan Murphy’s, BWS, Pinnacle Drinks within the Endeavour Group. Together we create the moments that bring millions of people together. And together we have more fun, create more opportunities, and score a lot more goals. We’re serious about having a good time - creating a safe, inclusive and fun place to rock up to. We’re all about creating a more sociable future, together - for our customers and each other.

#WeAreTogetherCreators #ComeAsYouAre #DreamBig #FeelTheEnergy #LeaveYourMark #ALH #EndeavourGroup