HOKA Essendon | Assistant Store Manager

HOKA Australia; Melbourne; On-site; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Staff discount

Training & development

Brand activations

Product gifting

Job summary

HOKA Australia in Melbourne is seeking an Assistant Store Manager for our Essendon store. The role is full-time (38 hours) on a Sunday–Thursday roster, leading a high-energy retail team to achieve targets with a focus on customer service and brand standards.

You will manage day-to-day operations, coaching staff, and supporting recruitment, training and store performance in a dynamic retail environment. Be part of a brand that values movement, innovation, and employee development.

Qualifications

• Proven experience leading in fast-paced retail environments.
• Hands-on leader with a Make It Happen mindset.
• Strong coaching and development of teams.

Responsibilities

• Support day-to-day operations, delivering strong sales results and brand standards.
• Lead the shop floor, modelling exceptional customer service and brand behaviours.
• Assist in driving sales, KPIs and team performance through coaching and feedback.
• Support rostering and wage management in line with business targets and compliance.
• Help recruit, onboard and train new team members.
• Coach and develop team members to build capability and succession.
• Champion a positive, inclusive store culture that drives engagement.
• Support local community activations and in-store events.
• Ensure OH&S compliance and company policies at all times.

Skills

Team leadership

Coaching & development

Customer service excellence

Sales-driven

Operational task mastery

Problem solving

Job description

At HOKA, our goal is to inspire people to move. We want to empower all athletes to act fearlessly and creatively, to drive forward with purpose and passion – and with an “always-on” mindset for innovation and thinking outside the box, we craft bold and unexpected new solutions for athletes of all types. We aim to amplify voices and help provide access to running, walking, fitness and the outdoors. We believe everyone is an athlete. And however you find joy in movement, HOKA has your back.

Now Hiring: Assistant Store Manager

Location: Essendon | Full-Time | 38 hrs Sunday – Thursday

Ready to step up with purpose and pace?

HOKA is on the move, and we’re looking for a high-energy, retail-driven Assistant Store Manager to join our brand new Essendon store! This is an exciting opportunity for someone who thrives in a fast-paced, high-volume environment and is passionate about driving results.

At HOKA, our goal is to inspire people to move. We want to empower people to fly over the earth. From elite athletes to everyday movers, our mission is to inspire people to move with confidence, purpose, and joy. We believe everyone is an athlete. And however you find joy in movement, Hoka supports you.

What You’ll Do

Working closely with the Store Manager, you will play a key role in achieving sales targets and KPIs aligned with business objectives. This position operates on a Sunday–Thursday roster and is ideal for a motivated leader ready to make an impact in a dynamic retail setting.

• Support day-to-day operations, delivering strong sales results and brand standards
• Lead the team on the shop floor, role modelling exceptional customer service and HOKA brand behaviours
• Assist in driving sales, KPIs and individual team performance through coaching and feedback
• Support rostering and wage management in line with business targets and GRIA compliance
• Help recruit, onboard and train new team members
• Coach and develop team members to build capability and support succession planning
• Champion a positive, inclusive store culture that drives engagement and high team morale
• Support local community activations and in-store events
• Ensure compliance with OH&S legislation and company policies at all times

Who You Are

• Proven experience as an Assistant Store Manager or Senior Team Leader in a fast-paced retail environment
• A hands‑on leader with a strong “Make It Happen” mindset
• Passionate about coaching, developing and motivating teams
• Confident with operational tasks including visual merchandising, stock management and wage control
• Strong problem-solving skills with the ability to adapt in a fast-paced environment
• Eager to grow and progress your retail career

Why HOKA?

• A fun, inclusive and purpose-driven culture that values movement and innovation
• 40% staff discount across Accent Group brands including Hype DC, The Athlete’s Foot, Merrell and more
• Ongoing training and development to support your leadership career pathway
• Quarterly product gifting so you can live the brand on and off the shop floor
• Be part of brand activations, product launches and conferences

The right Assistant Store Manager will thrive in a fast-moving, mission-led environment. Bringing energy, empathy and ambition to support a high-performing team and grow into their next leadership step.

At Accent Group Limited we are committed to creating an inclusive workplace that promotes and values diversity and inclusion. We believe in the diversity of our people across age, gender, identity, race, sexual orientation, ethnicity, physical and mental ability. We strive on creating an equal employment environment where everyone from any background can be themselves. The Accent Group acknowledges, and pays respect, to the Traditional Owners and ongoing custodians of the land. The Aboriginal and Torres Strait Islander and Maori people.