Head of Social Media & Content Strategy

University of Sydney; Darlington; Sur place; AUD 146 000 - 179 000; Plein temps

Résumé du poste

The University of Sydney Head of Social Media and Content leads a team delivering social media and digital content strategy and production across domestic and international audiences, advocacy and reputation. The role aligns this work with Marketing and Communications to support student recruitment and student experience, build advocacy in Australia and overseas, and protect the University’s reputation.

The role creates strategy to connect and align activity across the University, leads a

Qualifications

• Significant experience leading content, communications, public affairs or related strategic functions within a large and complex organisation.
• Ability to build trusted relationships and provide strategic advice to senior leaders and executive stakeholders.
• Strong judgement and political acumen, with experience navigating complex issues and balancing competing stakeholder priorities.
• Proven success developing enterprise-wide content strategies that align multiple teams and priorities.
• Exceptional presentation, communication and influencing skills, with the ability to engage diverse audiences.
• Experience leading high-performing teams and managing budgets and agency partnerships.

Responsabilités

• Develop and deliver an integrated content strategy that aligns activity across the University and supports key priorities.
• Lead the University’s social media strategy, governance framework and content planning across channels.
• Provide strategic communications advice to senior stakeholders on issues management, advocacy and risks.
• Foster collaboration across brand, media, communications and specialist teams to ensure coordinated content.
• Manage agency and platform relationships to maximise performance and outcomes.
• Lead, coach and develop a high-performing team and nurture a culture of innovation and continuous improvement.

Description du poste

The University of Sydney Head of Social Media and Content leads a team delivering social media and digital content strategy and production across domestic and international audiences, advocacy and reputation. The role aligns this work with Marketing and Communications to support student recruitment and student experience, build advocacy in Australia and overseas, and protect the University’s reputation.

The role creates strategy to connect and align activity across the University, leads a