Growth Marketing Lead: Acquisition & Creative Strategy

Superhero

Sydney

On-site

AUD 120,000 - 180,000

Full time

2 days ago
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Benefits offered by this job

Competitive salary
CBD office
Snacks & events
Mental wellbeing support
Parental leave
Novated leasing

Job summary

Superhero is an award-winning Australian investment and superannuation platform built for the new generation of self-directed investors. We're looking for a Senior Marketing Manager, Acquisition & Creative Strategy to lead the creative engine behind customer growth and set the direction for acquisition across channels.

You’ll turn objectives into sharp, test-driven campaigns, guide planning across brand, CRM and partnerships, oversee ATL media with a partner agency, and lead a small team of

Qualifications

  • 8+ years of experience in marketing and media, with client-side and/or agency exposure.
  • Strong track record briefing and managing creative and media agencies.
  • Analytical skills for data-driven planning and forecasting.

Responsibilities

  • Turn acquisition objectives into creative strategies and campaigns that win new customers.
  • Set creative direction across channels using audience insight and performance data.
  • Build and run a structured creative testing program spanning concepts, messages, and formats.
  • Lead the overarching marketing plan, coordinating brand, acquisition, content, CRM and partnerships.
  • Oversee ATL media plans and collaborate with a media agency to align spend with growth.

Skills

Marketing strategy
Media planning
Stakeholder management
Agency collaboration

Job description

Superhero is an award-winning Australian investment and superannuation platform built for the new generation of self-directed investors. We're looking for a Senior Marketing Manager, Acquisition & Creative Strategy to lead the creative engine behind customer growth and set the direction for acquisition across channels.

You’ll turn objectives into sharp, test-driven campaigns, guide planning across brand, CRM and partnerships, oversee ATL media with a partner agency, and lead a small team of

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