Freelance Video Editor – Social Content Strategy

Twine; Australia; Remote; AUD 50,000 - 75,000; Full time

Job summary

Twine, a UK-based freelancing platform, is seeking a creative social content specialist to build a brand’s social presence from the ground up. The role involves shaping visual identity and tone across platforms, and advising on filming approaches to craft before-after transformations and customer experiences.

You will edit footage into short and long-form videos, optimize hooks, captions, and formats for Instagram, TikTok, Facebook, and YouTube, and collaborate remotely with the founder on an

Qualifications

• Proven experience in social media content strategy and video editing.
• Strong portfolio with platform-specific content for Instagram, TikTok, Facebook, and YouTube.
• Proficiency with video editing software such as Adobe Premiere Pro or Final Cut Pro.
• Understanding of UK social media trends and humour.
• Excellent communication and collaborative approach.
• Available for a paid trial with potential for ongoing remote work.

Responsibilities

• Develop and execute a content strategy for Instagram, TikTok, Facebook, and YouTube with tailored content for each platform.
• Advise on filming techniques, shot selection, and storytelling approaches to showcase transformations and customer experiences.
• Edit raw footage into engaging short-form and long-form videos with hooks and captions.
• Suggest creative ideas and formats aligned with the brand's tone for UK audiences.
• Provide feedback on performance and recommend adjustments to improve engagement.
• Collaborate remotely with the founder to plan, review, and refine content.

Skills

Social media content strategy

Video editing

Portfolio demonstration

Adobe Premiere Pro

Final Cut Pro

UK audience humour understanding

Communication and collaboration

Availability for paid trial

Tools

Adobe Premiere Pro

Final Cut Pro

Job description

This role is ideal for a creative professional passionate about building a brand’s social presence from the ground up. You will collaborate closely with a growing UK-based services brand specializing in artificial grass cleaning and garden hygiene for dog owners. Your expertise will shape the visual identity and tone of the brand across multiple platforms, ensuring content is tailored, engaging, and resonates with UK audiences. You will advise on filming approaches, identify compelling moments in raw footage, and transform them into premium, platform-specific content that balances professionalism with a relatable, authentic feel. The position starts as a paid trial with the potential for ongoing remote collaboration as the brand expands.

Deliverables

• Develop and execute a content strategy for Instagram, TikTok, Facebook, and YouTube, ensuring each platform receives unique, optimized content.
• Advise on filming techniques, shot selection, and storytelling approaches to capture before-and-after transformations, behind-the-scenes moments, and customer experiences.
• Edit raw footage into engaging short-form and long-form videos, incorporating hooks, captions, and formats suited to each platform.
• Suggest creative ideas, trends, and formats that align with the brand’s tone and appeal to UK audiences, particularly those with a dry sense of humour.
• Provide honest feedback on content performance and recommend adjustments to improve engagement and reach.
• Collaborate remotely with the founder to plan, review, and refine content on an ongoing basis.

Requirements

• Proven experience in social media content strategy and video editing, ideally for service-based or lifestyle brands.
• Strong portfolio demonstrating ability to create engaging, platform-specific content for Instagram, TikTok, Facebook, and YouTube.
• Proficiency with video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
• Deep understanding of UK social media trends, audience preferences, and humour.
• Ability to generate creative ideas, identify opportunities in raw footage, and provide constructive feedback.
• Excellent communication skills and a collaborative, proactive approach.
• Availability for a paid trial with potential for ongoing remote work.

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.