Digital Strategy Consultant: Customer Experience & MarTech

Change Recruitment; Melbourne; On-site; AUD 120,000 - 150,000; Full time

Job summary

Change Recruitment is seeking a Digital Strategy Consultant to partner with enterprise clients on customer experience and digital transformation initiatives. You will help organisations understand their current digital maturity, define future-state objectives, and build strategic roadmaps that connect data, content, analytics and marketing technology capabilities to measurable business outcomes.

This client-facing role bridges business strategy, customer experience and MarTech, advising on how

Qualifications

• Experience in business consulting or digital strategy.
• Strong understanding of data, marketing analytics and customer insights.
• Experience developing strategic roadmaps and advising clients on improving engagement.
• Ability to engage with senior stakeholders and translate objectives into initiatives.
• Experience with enterprise MarTech platforms.

Responsibilities

• Partner with client stakeholders to assess current digital experience, data and marketing capabilities.
• Review goals to establish long-term customer experience strategies and roadmaps.
• Develop roadmaps focused on data, content and delivery foundations for improved engagement.
• Facilitate workshops with business and technology stakeholders to define priorities and outcomes.
• Support customer journey and value realisation programs for digital investments.
• Provide guidance on the effective use of enterprise MarTech platforms.
• Identify opportunities to leverage additional digital experience capabilities.

Skills

Digital strategy

MarTech consulting

Customer experience

Stakeholder engagement

Data analytics

Adobe Audience Manager

Adobe Analytics

Adobe Marketing Cloud

Tools

RTCDP

Adobe Experience Cloud

Job description

A global technology organisation is seeking a Digital Strategy Consultant to work closely with enterprise clients on their customer experience and digital transformation initiatives. You will help organisations understand their current digital maturity, define future-state objectives, and build strategic roadmaps that connect data, content, analytics and marketing technology capabilities to measurable business outcomes.

This is a client-facing consulting role suited to someone who can bridge the gap between business strategy, customer experience and MarTech platforms. You will advise clients on how to maximise the value of their digital experience investments, support platform adoption, and help organisations build the foundations required to deliver more personalised and engaging customer experiences.

What you’ll do

• Partner with client stakeholders to assess current digital experience, data and marketing capabilities, identifying opportunities for improvement.
• Review current and future-state business goals to establish long-term customer experience strategies and transformation roadmaps.
• Develop strategic roadmaps focused on data, content and delivery foundations that enable improved customer engagement.
• Facilitate workshops with business and technology stakeholders to define priorities, opportunities and measurable outcomes.
• Support customer journey and value realisation programs, helping organisations understand the impact and benefits of their digital investments.
• Provide guidance and enablement to customers on the effective use of enterprise MarTech platforms.
• Identify opportunities to leverage additional digital experience capabilities to support customer objectives.

What you’ll bring

• Experience in business consulting, digital strategy consulting, MarTech consulting or customer experience advisory.
• Strong understanding of data, marketing analytics, customer insights and digital experience transformation.
• Experience developing strategic roadmaps and advising clients on improving their customer engagement capabilities.
• Ability to engage with senior stakeholders, facilitate strategic conversations and translate business objectives into actionable initiatives.
• Experience working with enterprise marketing technology platforms and understanding how data, content and analytics combine to deliver personalised customer experiences.
• Experience with Adobe Digital Experience products including:
• Adobe Audience Manager
• Other Adobe Experience Cloud solutions
• Adobe certifications across Adobe Analytics, RTCDP, Audience Manager or related Adobe DX products would be highly regarded.

This opportunity is ideal for someone who enjoys working at the intersection of strategy, technology and customer experience — helping organisations unlock value from their MarTech investments and build the capabilities required for the future of digital engagement.