Digital Marketing Specialist

Jobs2Web; Sydney; Hybrid; AUD 70,000 - 100,000; Full time

Job summary

Colgate-Palmolive in Sydney seeks a Digital Marketing Specialist to own the end-to-end online product experience across the digital retailer landscape. You will bridge internal teams with external retail partners, ensuring products don’t just exist online but win.

You will manage product content, digital shelf execution, PDPs, and ratings & reviews, while tracking performance and collaborating with Brand, eCommerce and Digital teams to deliver a seamless omnichannel experience.

Qualifications

• Bachelor's Degree (commercial majors preferred).
• 2+ years in digital, category or customer management, eCommerce, or brand marketing.
• Strong interpersonal skills to manage relationships between internal teams and external retail partners.

Responsibilities

• Digital Shelf Execution: manage the digital product experience from planning to live listing and optimise content.
• Performance Tracking & Insights: own the digital measurement tool and share actionable insights.
• Brand & PDPs: lead implementation and optimisation of website, brand stores and PDPs with cross-functional teams.
• Ratings & Reviews management: own the lifecycle, briefing, syndication and budget alignment.
• Cross-Functional Collaboration: partner with Brand, eCommerce, and Digital teams for omnichannel experiences.

Skills

Digital marketing

Interpersonal skills

Education

Bachelor's degree

Job description

Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

No Relocation Assistance Offered
Job Number#174147 - Sydney, New South Wales, Australia

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name! Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

We are looking for a data-driven, detail-oriented Digital Marketing Specialist to own the end-to-end experience of our products across the digital retailer landscape. You will be the bridge between our internal teams and our external retail partners, ensuring that our products don’t just "exist" online, but win. In this role, you will manage the full journey of our product online content, from the initial commercial plan to the execution on the customer’s screens.

Responsibilities:

Digital Shelf Execution: Manage the digital product experience from commercial planning to live listing. This includes merchandising products with the use of product content management & syndication platforms, executing "Big Bet" launches on time and with excellence, and continuously optimising titles, descriptions, and rich A+ content to improve influence and conversion.

Performance Tracking & Insights: You will have ownership of the digital measurement tool. You will analyse digital shelf performance against KPIs and share actionable insights with the wider team to establish best-in-class digital experiences to drive demand.

Brand & Product Description Pages (PDPs): Lead the implementation, maintenance and optimisation of website, brand-stores and the PDPs based on the latest platform specifications. You will coordinate with Brand and Design teams to outline and implement new products, upgrades, facilitate the shift toward agentic commerce, and manage operational alignment with our retail partners.

Ratings & Reviews (R&R) Management: Own the end-to-end R&R lifecycle, including the review briefing and generation process though to syndication. You will also manage the R&R strategy and budget, ensuring accuracy and deep alignment of priorities.

Cross-Functional Collaboration: Act as a key partner to the Search & Digital Experience Lead and work closely with Brand Managers, eCommerce, Customer Development and internal Digital teams to ensure a seamless omnichannel experience to generate demand.

Required Qualifications (3-5 bullet points):

Bachelor's Degree (commercial majors preferred)

2+ years in digital, category or customer management, eCommerce, or brand marketing

Strong interpersonal skills to manage relationships between internal teams and external retail partners

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Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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