Digital Marketing - Gold Coast

Retailworld Resourcing PTY Ltd.; Gold Coast City; On-site; AUD 90,000 - 100,000; Full time

Job summary

A global retailer is seeking a Digital Marketing Lead based in Gold Coast to take ownership of digital marketing functions. The role involves leading paid media, SEO, and CRO strategies, collaborating across teams and optimizing campaigns to drive customer acquisition and growth. This position offers a competitive salary within a vibrant marketing team in a fast-growing business.

Benefits

Competitive salary

Flexible work culture

High-performing marketing team

Ownership of digital strategy

Qualifications

• Experience in a digital marketing or performance-focused role.
• Strong understanding of campaign tracking and data-driven decisions.
• Experience managing agencies and working cross-functionally.

Responsibilities

• Lead and execute paid campaigns across various platforms.
• Manage agency relationships and digital performance reporting.
• Identify CRO and UX improvements to increase conversion rates.

Skills

Digital Marketing

SEO

PPC Management

Analytics

CRO

Tools

Google Ads

Meta Ads

GA4

SEO Tools

Job description

Digital Marketing - Gold Coast | Gold Coast

Performance-driven digital marketer wanted to lead paid media, SEO & CRO for a global retailer. Gold Coast based, high-impact role.

Digital Marketing - Gold Coast | Gold Coast

Performance-driven digital marketer wanted to lead paid media, SEO & CRO for a global retailer. Gold Coast based, high-impact role.

About the Role:

As the Digital Marketing Lead, you’ll take full ownership of the digital marketing function — from campaign strategy and execution to analytics, optimisation and agency management. Working closely with a supportive and visionary Global Head of Marketing, you’ll drive performance across key digital channels and play a pivotal role in customer acquisition and growth.

This is a hands-on role with autonomy. You’ll shape campaigns, manage budgets, report on performance and collaborate across content, design, and showroom teams both locally and internationally.

What you'll do:

• Lead and execute paid campaigns across Meta, Google, Pinterest and YouTube
• Manage agency relationships for paid search and SEO
• Oversee digital analytics and performance reporting (GA4, CRM dashboards)
• Identify CRO and UX improvements to increase conversion rates
• Collaborate with content and creative teams to align messaging and targeting
• Maintain website health, speed, and SEO strategy
• Monitor campaign KPIs such as impressions, engagement, clicks and bookings

What You’ll Need:

• Previous experience in a digital marketing or performance-focused role
• Proficiency in Google Ads, Meta Ads, GA4, GTM, and SEO tools
• Strong understanding of campaign tracking, reporting, and data-driven decision making
• Experience managing agencies and working cross-functionally
• Background in retail, fashion, ecommerce or consumer brands preferred
• Organised, collaborative and commercially minded

What's in it for you:

• $90-100k + Super
• Work for a values-driven, global business that’s growing fast
• Own the digital strategy and see your work drive real results
• Join a passionate, high-performing marketing team
• Competitive salary and flexible work culture

Today is the day you take control of your future! You deserve to love your career and the brand you work for!APPLY NOWor call Dean Roberts on 0451151145 for a confidential discussion on growing your career today!

JOB REFERENCE #3381588112

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