Digital Marketing & Ecommerce Manager - Factorie Global Support Centre

USA; Geelong; Hybrid; AUD 110,000 - 170,000; Full time

Benefits offered by this job

Competitive salary

Flexible working options

Wellness centre access

Job summary

Cotton On Group is seeking an experienced Digital Marketing Ecommerce Manager to lead our online growth and customer experience for the Factorie team in Australia and South Africa. You will guide the digital strategy, oversee advertising channels, and drive impactful digital solutions with strong commercial outcomes.

Join a dynamic, culture-driven brand where flexible working options, competitive salary, and growth opportunities are central.

Qualifications

• Experience in Digital Marketing and Ecommerce leadership.
• Ability to lead and build collaborative teams.
• Strong strategic mindset and influence with stakeholders.

Responsibilities

• Lead digital strategic direction to deliver online growth and customer experience.
• Oversee digital advertising strategy including SEO, SEM and Email Marketing.
• Manage Digital Marketing and eCommerce team and partnerships for commercial impact in Australia and beyond.
• Inspire and grow the team to deliver results.

Skills

Digital Marketing

Ecommerce

Team Leadership

Strategic Thinking

Communication

Budgeting

Analytics

SEO/SEM

Content Management

Stakeholder Management

Job description

ABOUT US

We're a youth street brand that is accessible to our edit customer aged 16-24. We empower our community to express themselves through fashion, music, sports and art - because we believe in more than just selling clothes. We believe in real people, real stories & real connection. We thrive off culture. Everything that we do is anchored in authentic edge and confident attitude. We sell product that inspires our community to explore and experiment with their visual identity. We give our customer a voice and use our voice to advocate for them - platforming the things that matter most to them. Youth supporting youth. Become a part of our world.

ABOUT THE ROLE

We’re looking for an experienced and innovative individual to join our Factorie team as Digital Marketing Ecommerce Manager.

You will be responsible for leading the digital strategic direction to deliver our online commercial growth plans through a world class customer experience, aligned to the brand strategy.

As a core part of the customer team you will lead the digital customer experience, digital advertising strategy including SEO, SEM and Email Marketing.
You will be responsible for the Digital Marketing and eCommerce team as well as internal stakeholder partnerships to deliver innovative digital solutions with commercial impact in Australia and South Africa.

If you are an inspiring leader and love supporting a team to grow and deliver results then we would like to meet with you.

SKILLS & EXPERIENCE

• Demonstrated experience in Digital Marketing and Ecommerce
• Experience in leading teams and building collaborative working relationships
• A strong strategic mindset
• Proven communication skills with the ability to drive and influence change through best practice and delivering results
• Demonstrable analytical problem solving and research skills, to identify and implement creative, innovative and flexible solutions
• Strong budgeting and forecasting skills
• Proven high level of commercial negotiation skills
• The ability to engage and influence senior business leaders and key stakeholders
• Strong ability to use content management systems and email marketing platforms
• Understanding of technology underpinning platforms
• Able to plan, organise, schedule and project manage in an efficient way
• Experience leading omni-channel customer campaigns

BENEFITS

• Competitive salary
• Flexible working options & people-first leave initiatives
• Access to our world-class Support Centre, with an in-house restaurant & state-of-the-art wellness centre featuring free gym & holistic health services
• Subsidised onsite childcare centre
• 50% off our Brands | Cotton On, Cotton On Body, Cotton On Kids, Rubi Shoes, Typo, Factorie & Supre
• 24/7 Wellness support – mental health, relationships, family + more
• Local & Global career growth
• Discounts for you & your family – medical, travel, financial + more
• Performance & Peak incentives to reward + recognise our team
• Returnity - Paid program for new parents heading back to work
• Bring your dog to work
• Recognition, team connection moments & more!

Cotton On’s purpose is to make a positive difference in people’s lives. Born in Australia, Cotton On is a global fashion and lifestyle retailer with eight brands across 22 countries and 1,500 stores. Powered by 20,000 team members, who together with our customers, are making a positive impact through one life-changing Foundation. Taking their Aussie lifestyle to the world and delivering Good along the way, Cotton On brands offer youthful fashion and lifestyle products across women's, men’s, kids, body, accessories and stationery.

We are proud of our diverse global workforce of 20,000 team members from countless nationalities, and we strongly welcome and encourage individuals of all backgrounds to apply with us.

We are focused on bringing more voices, experiences and backgrounds to our workforce as we drive diverse and inclusive outcomes for our team and our customers.

If you have any individual needs in order to fully participate in the recruitment process, please contact us at [e-mail] so we may support you in completing the job application process.