Digital Marketing Coordinator

Financial Education (A NEISS Group Company); Melbourne; Hybrid; AUD 34,000 - 55,000; Part time

Benefits offered by this job

Direct access to CEO

Part-time role

Collins Street office

Purpose‑driven work

Broad marketing exposure

Job summary

Financial Education Professionals is seeking a part-time Digital Marketing Coordinator. You will own execution across search, CRM, web, social and design, reporting to the CEO, and drive measurable results for audiences in Australian financial services.

You’ll manage SEO/SEM, agency partners, HubSpot automation, WordPress site and WooCommerce integration, plus social content and branded design. Ideal candidates have HubSpot expertise, WordPress/WooCommerce experience, and a detail‑oriented,

Qualifications

• Experience in a digital marketing coordination or campaign execution role.
• Solid working knowledge of organic SEO and paid search.
• Genuine interest in AI search optimisation and generative search.
• Hands-on HubSpot automation and reporting experience.
• WordPress experience, ideally with WooCommerce.
• Strong desktop publishing and branded design skills.
• Analytical mindset, sharp attention to detail and good compliance instincts.
• Ability to manage multiple campaigns in a three‑day week.

Responsibilities

• Drive search visibility across SEO, SEM and GEO; optimise content for AI-generated answers.
• Coordinate agency partners with monthly reporting and clear KPIs.
• Build campaigns, workflows and eDMs in HubSpot; track ROI and report outcomes.
• Maintain and optimise WordPress site and WooCommerce checkout flow.
• Plan and schedule organic and paid social across LinkedIn, Facebook, Instagram and YouTube.
• Create design collateral and presentations that stay on brand.
• Ensure claims meet ASQA standards through collaboration with Compliance and Education teams.

Skills

SEO

Paid Search

HubSpot

WordPress

WooCommerce

Content Design

Analytics

Compliance

Education

Marketing/Communications qualification

Tools

HubSpot

WordPress

WooCommerce

Adobe Creative Suite

Canva

Google Ads

Google Analytics

Job description

Financial Education Professionals (FEP) is an Australian Registered Training Organisation (RTO 90725). We train the people who look after Australians’ money: financial advisers, mortgage and credit brokers, and the compliance teams behind them. Our courses cover RG 146, AML/CTF, CPD and AFSL fundamentals, and they help individuals and workplaces across financial services stay qualified, compliant and ahead.

We’re looking for a part-time Digital Marketing Coordinator to turn strategy into measurable results. You’ll report directly to the CEO, own execution across search, CRM, web, social and design, and make sure FEP shows up wherever our audience is searching. That includes Google and the AI-powered answer engines that are changing how professionals find training.

What you’ll do

• Search visibility (SEO, SEM and GEO): Run organic SEO from keyword research through to technical SEO and schema markup. Manage paid search and paid social, and optimise content so FEP is cited in AI-generated answers and summaries.
• Agency management: Brief our external SEO and paid media partners and hold them to account, with monthly reporting and clear performance expectations.
• HubSpot and automation: Build campaigns, workflows, nurture sequences and eDMs. Track conversions and report ROI through dashboards.
• Website and eCommerce: Maintain and optimise our WordPress site and its WooCommerce integration, covering course listings, conversion pathways and the payment flow.
• Social media: Plan and schedule organic and paid content across LinkedIn, Facebook, Instagram and YouTube.
• Design and collateral: Produce board and investor presentations, course guides, proposals, capability statements, infographics and social tiles that look sharp and stay on brand.
• Compliance: Work with our Compliance and Education teams so every claim is accurate and meets ASQA standards.

What you’ll bring

• Experience in a digital marketing coordination or campaign execution role
• Solid working knowledge of organic SEO and paid search
• A genuine interest in AI search optimisation and how generative search is evolving
• Hands‑on HubSpot (or similar CRM) automation and reporting experience
• WordPress experience, ideally with WooCommerce
• Strong desktop publishing and branded design skills
• An analytical mindset, sharp attention to detail and good compliance instincts
• The organisation to manage multiple campaigns in a three‑day week

Highly regarded: a marketing or communications qualification; Google Ads, Google Analytics, SEO or HubSpot certifications; Adobe Creative Suite (InDesign, Illustrator, Photoshop) and/or Canva; experience in an RTO or regulated environment.

How we work

• Integrity First: our marketing is ethical, accurate and compliant, every time.
• Audacity with Discipline: bold campaigns backed by structure and clear KPIs.
• Precision with Purpose: high-quality work, delivered efficiently.
• Earn the Outcome: we own our results and measure what matters.

Why FEP?

• A direct line to the CEO, with real ownership and visible impact
• Broad, hands‑on experience across performance marketing, CRM and AI search, with a pathway into senior digital or growth marketing roles
• A part‑time role that respects your time
• Purpose‑driven work that lifts professional standards across Australian financial services
• A modern workspace on Collins Street

Company Overview

Financial Education Professionals has been delivering specialist technical training, licensing compliance solutions and CPD to financial workplaces for over two decades. We ensure every program meets evolving regulatory requirements and remains relevant in a rapidly changing environment. With us, you are not just meeting compliance – you are building capability that lasts.