Digital Marketing/Admin

Melsteel; Melbourne; On-site; AUD 80,000 - 100,000; Part time

Job summary

A leading steel manufacturer in Melbourne is seeking a part-time digital marketer to handle various digital platforms, including website management and SEO. The candidate must have digital marketing experience, proficiency with tools like Google Ads and MailChimp, and strong content creation skills. Join a supportive environment with on-site parking and provided tools.

Benefits

Supportive work environment

On-site parking

High-end laptop and personal workspace

Qualifications

• Experience managing digital platforms, including WordPress and Google Ads.
• Proven skills in content creation for social media and email marketing.
• Qualifications in digital marketing or similar fields.

Responsibilities

• Manage website content and SEO strategies on WordPress.
• Develop and optimize digital marketing campaigns.
• Prepare monthly reports on marketing activities.

Skills

Digital marketing

SEO

Content creation

Google Ads

WordPress

Education

Qualification in marketing

Tools

MailChimp

Google Analytics

Social media platforms

Excel

Job description

Overview

Melsteel Pty Ltd is a leading steel manufacturer with over 30 years of experience serving both trades and the general public. We pride ourselves on being one of Melbourne's most service-oriented steel suppliers.

Position Overview

We are looking for an all-rounder digital marketer to join our Hallam office on a part-time basis. The ideal candidate will manage various digital platforms, including WordPress, Google Ads, Google Analytics, MailChimp, and social media channels. This role requires a proactive individual who can work independently and has prior experience with these platforms or similar.

Key Responsibilities

• Website Management & SEO: Update website and eCommerce content on WordPress, including product prices, price lists, and banners; basic Excel skills are required.
• Monitor on-site SEO and produce shareable and engaging content appropriate for the industry that educates and supports marketing goals.
• Develop initiatives to increase website traffic and generate inquiries.
• Manage and optimize campaigns across Google Ads, Google Tag Manager, Search Console, and Google Merchant Center.
• Create, manage, and execute a monthly content calendar with consistent themes for our social media channels, including Meta (Facebook/Instagram), YouTube, and LinkedIn.
• Video Platforms: manage video content where applicable.

Digital Marketing

• Grow the eDM database and send monthly newsletter emails via MailChimp.
• Create and manage social media content for Facebook/Instagram and Google Business.
• Basic graphic design and photo editing.
• Conduct some photography as needed.

Admin Support

• Provide occasional support to the admin team, including paperwork, pricing calculation, and answering phone calls.
• Assist in coordinating and setting up new tools or telephones for new employees.

Reporting

• Prepare monthly reports on all marketing activities for the director and marketing manager.

What We Offer

• A supportive and friendly work environment.
• On-site parking.
• High-end laptop, digital camera, and personal workspace are provided.

Application Questions

• Which of the following online advertising methods do you have experience with?
• Which of the following statements best describes your right to work in Australia?
• Which of the following web analytics tools are you experienced with?
• How many years' experience do you have in digital marketing?
• How much notice are you required to give your current employer?
• Have you completed a qualification in marketing?
• What's your expected hourly rate?
• Do you have experience using Microsoft Excel?

We’re Melbourne’s most experienced, service-oriented steel supplier. We offer a wide range of quality mild steel products and custom steel fabrication to suit any steel project.

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