Digital Analytics Specialist: Google Analytics & GTM Expert

Omnicommediagroup; City of Melbourne; On-site; AUD 90,000 - 120,000; Full time

Job summary

TRKKN is seeking a Digital Analytics Specialist in Australia to drive data-driven insights for clients. You will design, implement and optimise tracking and measurement ecosystems across web and app properties, working hands-on with Google Analytics, Google Tag Manager and Looker Studio.

The role involves delivering end-to-end analytics projects, consulting clients on GMP/GCP product usage, and sharing knowledge through workshops and training sessions to uplift client capabilities.

Qualifications

• 18 months+ experience in digital analytics or marketing tech
• Foundational understanding of Google Marketing Platform and Google Cloud Platform
• Exposure to Google Marketing Platform products (GA360, Campaign Manager, DV360, Search Ads 360)
• GAIQ certification desirable
• Experience with project coordination or management
• Strong communication and collaborative skills

Responsibilities

• Support large-scale web and app digital analytics projects across consulting, implementation, QA, reporting, analysis, workshops
• Provide consulting across Google Analytics, Google Tag Manager, and Looker Studio
• Contribute to conception and implementation of new tracking and measurement solutions
• Share knowledge via training courses and workshops
• Manage client communication and be available for technical questions
• Collaborate with Google Marketing Platform team across Australia, APAC and other regions
• Plan, manage and prioritise timely delivery of digital analytics solutions

Skills

Communication

Project coordination

Client consulting

Tools

Google Analytics

Google Tag Manager

Looker Studio

Google Marketing Platform

Google Cloud Platform

Job description

TRKKN is seeking a Digital Analytics Specialist in Australia to drive data-driven insights for clients. You will design, implement and optimise tracking and measurement ecosystems across web and app properties, working hands-on with Google Analytics, Google Tag Manager and Looker Studio.

The role involves delivering end-to-end analytics projects, consulting clients on GMP/GCP product usage, and sharing knowledge through workshops and training sessions to uplift client capabilities.